Kerry Benson

Content Analytics Practice Lead at Kantar
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Kerry joined Kantar in 2019 to lead the newly formed Content Analytics Practice and believes that AI opens up opportunity for creatives by saving them time, uncovering not just insights but patterns, and helping with tactical elements like versioning. Even at this early stage, the possibilities of AI enhancing creative development are endless.
Before joining Kantar, Kerry lead accounts in just about every category at agencies such as Hill Holliday, kbp, and Ogilvy.

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  • Kantar
    Content Analytics Practice Lead
    started Dec 2019