Lisa is a Consumer Strategist that believes in true partnership to attain results. She has a holistic approach to the business issue at hand is crucial in identifying the key questions consumer research should address. This approach has been successfully applied to many areas from consumer packaged goods, to restaurant service, retail, and technology.
Amazon was a force to be reckoned with prior to COVID-19. While online shopping previously was about 15 percent of U.S. retail, that has soared recently, and Amazon is one of the most trusted online retailers [which positions] them well during this time. They are the one-stop shop of the online world.24 January 2022