Marcel Bens is the Managing Partner and Chief Operating Officer at Emil Capital Partners. Marcel previously worked at a multi-billion dollar distressed private equity firm in New York City, and at an independent corporate and financial advisory firm in Sydney, Australia. Prior to that, he served in various key roles at a large German automotive conglomerate in the United States, Germany and South Africa.
Emergence of naturals to performance has lagged behind, creating an opportunity for clean beverages like Cheribundi to pioneer this category. The new capital allows us to hone our focus, evolve our positioning and hire best-in-class operators such as Moss, who not only share our vision but have the credentials to take us there.