Marty Shelata | Source | Senior Vice President - Automotive Partnerships at Ampersand
Marty Shelata
Marty is the Senior Vice President of Automotive Partnerships at Ampersand. He is a strategic, enterprising, faithful business leader with extensive experience in linear and digital ad supported media – spanning national, regional and local sales organizations. Marty has a proven ability to motivate and manage diverse sales teams – leading by example, establishing vision, building consensus, enriching office culture, tackling problems and incentivizing the right behaviors.
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It’s very important to advertise EVs because they are in many ways a halo for the brand, and they tell the story of the innovation of the brand. But the fact is, it costs a lot to market vehicles where there isn’t much volume.
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Saw an ad for an EV? Good luck buying it
Splashy campaigns from automakers are getting prime placement despite limited inventory.
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Ampersand
Senior Vice President - Automotive Partnerships