Molly McPherson

Crisis Communication Expert, Digital and Social Media at Molly Baker McPherson | PR Problem Solving & Response
On the record

Molly McPherson, M.S., APR, combines her knowledge of current communication practices with years of news and crisis management experience to help organizations manage issues - from emerging to a crisis - to ensure organizations emerge with their reputation intact. Molly is an expert in crisis response in the age of digital. Molly is the host of the Confident Communications Podcast and frequently speaks about crisis communications, public relations, and social media crisis response to executives and organizations. Through her experience in FEMA's Office of External Affairs during post-Hurricane Katrina efforts and as head of communications for the Cruise Line International Association in Arlington, Virginia, Molly created a public relations framework for responding to a public backlash both online and in the press.

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