Preeti Luthra

Founder at Pure & Cimple
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Preeti is the Founder at Pure & Cimple. She is a seasoned tech veteran turned passionate beauty entrepreneur. Preeti leverages her background in the tech industry, she seeks to innovate and redefine skincare by integrating cutting-edge technology into their product development process. Her mission is to enhance people's lives by providing effective, clean, and simple skincare solutions.

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  • Micellar water is a water-based solution that contains tiny micelles, which attract and lift dirt and makeup from the skin.

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