I have over 20 years of experience as a business owner of Chorlton Fireworks. Building up the business from 2003 to the present day, I established a permanent all-year retail site in Chorlton, Manchester in 2012 without financial funding and investment.
In addition to my entrepreneurial pursuits, I'm a seasoned property investor with a portfolio of residential and commercial properties in London, offering expertise in real estate acquisition, management, and development.
Want to deliver personalized messaging & experience to your ideal customers? These amazing audience segmentation examples will show you how.
Explore personal branding photos, books, examples, and design tips to create a strong, authentic brand that helps you stand out and grow online.
Dedicated to delivering the most bang for your buck, Chorlton Fireworks is an enthusiastic local business with community at its core
"The Four Agreements" by Don Miguel Ruiz - This book taught Saj that before working on developing a personal brand, you must first become aware of the beliefs that limit you. View on Amazon
"We segment our audience primarily to ensure compliance with state regulations requiring fireworks purchasers to be at least 18 years old.
Since implementing our segmentation strategy, we’ve seen a 30% reduction in regulatory compliance issues."
"Falling victim to solution bias occurs when the team becomes fixated on a particular solution without thoroughly evaluating alternatives. This can lead to overlooking potentially better options that might have been more suitable for the project's success."