Sheilisa McNeal is the brainchild and Founder of Fria, a new lifestyle brand committed to developing next generation, wearable cooling technology designed to address the ravages of over-heating during menopause.
Her professional background and experience spans more than 25 years in the fields of Public Relations, Marketing, Professional Writing and Corporate Communications. She has developed innovative communications practices and marketing/branding campaigns for Fortune 100 and 500 companies. And as a professional writer McNeal has authored speeches and drafted remarks for: Fmr. President Bill Clinton, American Express CEO, Ken Chenault, Humanitarian, Martin Luther King III and other notable figures both here and abroad.