With a background in technology program management and strategy, Sima Parekh supports organizations through transformation, execution, and growth. She is the Director of Operations Strategy and Programs at IHG Hotels and Resorts and also serves as the Executive Director at 48in48. 48in48 is a nonprofit organization that hosts hackathon-style events that create free websites for small nonprofits. Over the past 6 years, she has held various roles at 48in48 prior to taking over as the Executive Director. In the past year, she pivoted the organization from hosting onsite events to 100% virtual events. Her skills in strategy and execution have allowed her to help 48in48 continue to, not only, survive but excel during the pandemic.