Founder of fashion & storytelling brand Tomorrow In A Year. Member of the Female Founder Collective. 20 years work experience at leading fashion retailers (>1B€) and startups (fashion & fashion tech). Background in Corporate Communications, Brand Marketing and Business Development. Work experience in EU/Germany and the US with extensive knowledge of both markets (fashion/fashion tech/startups). I'm happiest when I can proactively contribute to improving industry process and strategies, as well as telling impactful stories.
"The clothes we would wear every day take us through life’s wildest moments, the good times and the challenges. They become a part of our story."
"Tomorrow In A Year's supply chain is entirely based in the US. Our suppliers have long-standing expertise in quality textiles and production methods, often built over several generations. Every TIAY baseball tee starts with organically grown cotton fibres from domestic farmers."
"Making and consuming more mindfully, from our perspective begins with imbuing value into the clothes we wear. It’s shifting the focus away from constantly buying new things to enjoying what we have and focusing on the experiences we create in our favorite clothes. There’s a million moments, memories and emotions connected to an item. That’s the real magic of fashion for me."