Campaign Tech Awards 2023 | Haymarket Media Group | Hilton London Bankside, 2-8 Great Suffolk St, London SE1 0UG, UK

The Campaign Tech Awards exist to celebrate and showcase the companies that represent the industry’s trailblazing thinkers, imaginative clients and cutting-edge technology. Championing the collaboration between agencies, brands and the technology communities, recognising the outstanding work produced together to drive the creative industries forward.

These awards are designed to honour successful innovators, celebrate amazing work, and stimulate even more ingeniuty right across the marketing, advertising and media industries.

Results 2022

The Tech & Innovation

Best Use Of Data
• Fellini Forward, UNIT9 and Wunderman Thompson Italy

Best Use Of AI
• Fellini Forward, UNIT9 and Wunderman Thompson Italy

Best Use Of Experiential Tech
• Just Add Water. And Mud. And Ruts. And Rocks…, Spark44 & Edit

Best Use Of Experimental Tech
• Fellini Forward, UNIT9 and Wunderman Thompson Italy

Best Use Of Insight
• LAND ROVER “#OUTSPIRATION, Spark44

Best Use Of Paid Search
• Winter Vaccines, OmniGOV at MG OMD

Best Use Of Paid Social
• Christmas at Bute Park, Mustard Media

Best Use Of Tech In Out-of-home
• Double Moon, MullenLowe MENA FZ

Best Use Of Tech In CRM
• Land Rover Defender 'Life at 45 Degrees', Spark44 & Edit

Integrated Campaign Of The Year
• Sky Glass, MediaCom

Location-based Or Proximity Marketing Campaign Of The Year
• How Deliveroo Delivers Its Promise of Hyperlocal Marketing, Ad-Lib.io

Most Effective Use Of Programmatic Media
• Making Sky’s Ultrafast Plus launch campaign ultra-Unmissable, Xaxis

Tech For Good
• Making Charity Donations Easier with Alexa, Octave Audio & Say it Now

Tech As Part Of A Campaign: Consumer Goods
• Press Play With Oreo - Mixtapes, Digitas UK

Tech As Part Of A Campaign: Retail
• #BeBold, MediaCom

Start Up

Best Campaign Of The Year By A Start-up
• Save Our Cash, Boldspace

People

One To Watch
• Andrew King, TripleLift

Tech Pioneer Of The Year
• Jenny Tsai, Wearisma

Tech Diversity Advocate Of The Year
• Rafe Blandford, Digitas UK

Best Of The Best

Best Audience Engagement
• Peloton - The Cooldown, Stink Studios

Best Response To Change Using Tech
• Adform unites the identity ecosystem with ID Fusion, Adform

Best Use Of Creative Personalisation
• Real-Time Econometric and Creative Decisioning, UM