Chief Marketer Campaigns of the Year Awards 2025 | Access Intelligence | 18 April 2025 | TBA

The coveted Campaigns of the Year Awards celebrates the best marketing programs across 60 categories spanning every single marketing discipline. Showcase your brand’s most innovative ideas, impactful strategies, and game-changing campaigns. The highest honor in brand marketing will be promoted across the Chief Marketer Network’s audience of 1.6 million marketers.

Awards Categories

Strategy & Engagement:
• Best Advertising Campaign
• Best Brand Awareness Campaign
• Best Content Marketing Campaign
• Best Entertainment Tie-In/Activation
• Best Event/Experiential Campaign (B2B)
• Best Event/Experiential Campaign (B2C)
• Best Game, Contest or Sweepstakes
• Best Holiday or Seasonal-Themed Campaign
• Best In-Store Shopper Marketing Campaign
• Best Influencer/Word-of-Mouth Campaign
• Best Lead Generation Campaign
• Best Local/Regional Campaign
• Best Multi-Brand Collaboration
• Best Olympic Games Tie-In/Activation
• Best Online-Only Campaign
• Best PR/Communications Campaign
• Best Sports Tie-In/Activation
• Best Tradeshow Exhibit/Experience Program

Campaigns of The Year:
• Best Campaign by a Fashion Brand
• Best Campaign by a Financial Services/Banking Brand
• Best Campaign by a Food & Beverage Brand
• Best Campaign by a Healthcare Brand
• Best Campaign by a Non-Profit
• Best Campaign by a Real Estate Brand
• Best Campaign by a Restaurant Brand
• Best Campaign by a Retail Brand
• Best Campaign by a Sports/Esports Brand
• Best Campaign by a Technology Company
• Best Campaign by a Travel Brand
• Best Campaign by an Automotive Brand
• Best Campaign by an Ecommerce Brand
• Best Campaign by an Education Organization
• Best Campaign by an Entertainment/Media Brand
• Icon Campaign of the Year Award - B2B
• Icon Campaign of the Year Award - B2C
• Icon Campaign of the Year Award – B2B
• Icon Campaign of the Year Award – B2C

Purpose & Sustainability:
• Best Cause-Driven Campaign
• Best Community Engagement Campaign
• Best DEI Centered Campaign
• Best Employee Engagement Campaign
• Best LGBTQIA+ Centered Campaign
• Best Multicultural Campaign
• Best Sustainability-Focused Campaign

Design & Creativity:
• Best Brand Collateral
• Best Branded Exhibit
• Best Campaign Look and Feel/Identity
• Best In-Store POS/POP Collateral
• Best Pop Up Store
• Best Rebrand/Relaunch
Best Use of Music/Audio
Best Use of Video
Best Website/Microsite

Digital & Technology:
• Best Mobile App/Branded Video Game
• Best Overall Use of Technology in a Campaign
• Best Use of Artificial Intelligence in a Campaign
• Best Use of Email Marketing in a Campaign
• Best Use of Interactive Technology in a Campaign
• Best Use of Metaverse/AR/VR in a Campaign
• Best Use of Social Media in a Campaign