Digital Impact Awards Europe 2023 | Communicate Magazine | 7 July 2023 | TBA

Following over a decade of success in Europe, the Digital Impact Awards has rewarded the increasingly dynamic ways that digital corporate communications continue to grow. Digital communications is a necessity of any modern business and excellence in the strategic development in this area is what the awards aims to celebrate.

With the need to communicate more effectively with all audiences, digital is ever-more important to corporate communicators. Digital has connected workforces, strengthened relationships with employees and kept citizens informed of crucial information amid a changing landscape. Our esteemed judging panel and the Communicate team, always find it so rewarding and illuminating to examine those setting the standard for excellence in strategic digital communications.

Categories

Deliverables
• Best corporate website
• Best use of SEO for corporate communications
• Best use of mobile and/or corporate app
• Best digital communication as part of an integrated campaign
• Best use of digital to aid a CSR campaign
• Best corporate viral campaign
• Best use of online video
• Best use of audio
• Best digital accessibility
• Best digital rebrand
• Best use of artificial intelligence
• Best use of augmented reality or virtual reality
• Best use of data
• Best innovation

Social media
• Best use of existing social media platforms: Small budget <£20K
• Best use of existing social media platforms: Medium budget £20K-75K
• Best use of existing social media platforms: Large budget £75K+
• Best community development

Best use of digital to an internal audience
• Best intranet
• Best digital employee communication

Best use of digital to an investment audience
• Best online annual report
• Best use of digital to an investment audience

Best use of digital to aid media relations
• Best online newsroom

Evaluation
• Best evaluation strategy

Best use of digital by sector
• Charity, NGO or NFP
• Education
• Energy & utilities
• Engineering and manufacturing
• Extraction (oil, gas and mining)
• Farming and agricultural
• Financial services
• FMCG
• Food and beverage
• Healthcare and pharmaceutical
• Industrial and basic materials
• Professional services
• Property, construction and facilities management
• Public
• Retail
• Sports, travel, leisure and tourism
• Technology, media and telecommunications
• Transport and logistics

Please note the below categories cannot be entered directly.
• Digital agency of the year
• Digital in-house team of the year
• Grand prix

2022 Winners

Deliverables

Best corporate website
Gold – North West Air Ambulance Charity and Connect Internet Solutions
Silver – Güntner and Freestyle
Silver – Pearson and Investis Digital
Bronze – Damen and iO
Bronze – Unite Group and Bladonmore
Highly commended – Legal & General

Best use of mobile and/or corporate app
Gold – DHL
Silver – Škoda UK and Tribal Worldwide

Best use of SEO for corporate communications
Gold – Freshminds and Clarity
Silver – Petrofac

Best digital accessibility
Gold – HSBC
Silver – Open Inclusion
Silver – Spid and Cultur-e

Best digital communication as part of an integrated campaign
Gold – Astonish and Mosquito Digital
Silver – UCB and DRPG
Bronze – Embraer and Gravity Global
Highly commended – bp

Best use of digital to aid a CSR campaign
Gold – Diageo with We Are Tilt and Collingwood Learning
Silver – Mitsubishi Chemical Group Advanced Materials and Demand Exchange
Bronze – The Co-operative Bank
Highly commended – HP and Edelman

Best corporate viral campaign
Gold – Canon Europe and TINT
Silver – Legal & General and Cicero/amo
Bronze – IFS

Best digital communications during Covid-19
Gold – bp
Silver – Look Good Feel Better and me&you
Bronze – HW Fisher and Cognito

Best use of online video
Gold – Diageo with We Are Tilt and Collingwood Learning
Silver – Embraer and Gravity Global
Silver – Redrow and DRPG
Bronze – DWP
Highly commended – HSBC and Hill+Knowlton Strategies
Highly commended – LNER

Best use of audio
Silver – Cygnet Health Care with Content Marketing Pod Ltd, podcastr and Studio29
Highly commended – Pearn Kandola

Best digital rebrand
Gold – Housekeep and Onwards
Silver – ofi and Bray Leino
Silver –TLT and Living Group
Bronze – NS&I and The Team
Highly commended – Cooke Optics and Sagittarius
Highly commended – Shaw & Co and Design By Structure

Best use of data
Gold – National Grid and Edelman
Silver – State Street Global Advisors and Living Group
Bronze – Performics
Highly commended – Mazda UK and OneFifty Consultancy

Best use of artificial intelligence
Gold – DAZN and Seedtag

Best use of augmented reality or virtual reality
Gold – Degree and AMVxOpen
Silver – Soap & Glory and Hill+Knowlton Strategies
Bronze – WePlay Esports

Best innovation
Gold – CIMSPA and Freestyle
Silver – SEGRO
Bronze – Mitsubishi Chemical Group Advanced Materials and Demand Exchange
Highly commended – Canon Europe and TINT
Highly commended – Three Whiskey

Social Media
Best use of existing social media platforms: Small budget <£20K
Gold – FELGTB and Edelman
Silver – Specsavers and Tangerine Communications
Bronze – The Content Studio at Philip Morris International

Best use of existing social media platforms: Medium budget £20K-75K
Gold – Vileda and Mosquito Digital
Silver – Mazda UK and OneFifty Consultancy
Bronze – Goodyear and Bottle PR
Highly commended – Countryside and SEC Newgate

Best use of existing social media platforms: Large budget £75K+
Gold – Astonish and Mosquito Digital
Silver – Rimmel and Performics at Zenith
Bronze – Airbnb and OneFifty Consultancy
Highly commended – Xiaomi and Battenhall

Best community development
Gold – Soap & Glory and Hill+Knowlton Strategies
Silver – Vileda and Mosquito Digital
Bronze – YouTube and Battenhall

Best use of digital to an internal audience
Best intranet
Gold – Virgin Media Ireland and Sequel Group
Silver – Telecoming
Bronze – JTC
Highly commended – Philip Morris International

Best digital employee communication
Gold – DWP
Silver – National Grid and Ruder Finn
Bronze – Co-op and WM Reply

Best use of digital to an investment audience
Best online annual report
Gold – Banco Santander and Bestiario
Silver – BT and Emperor
Bronze – Lenzing Group and GW+CO
Bronze – UK Power Networks and Instinctif
Highly commended – Centrica and Comprend
Highly commended – House of HR and Brunswick Creative

Best use of digital to an investment audience
Gold – Unite Group and Bladonmore
Silver – Ocado Group and Jones and Palmer

Best use of digital to aid media relations
Best online newsroom
Silver – Belmond and Epresspack
Bronze – Studiekeuze123 (Studychoice123)
Bronze – MyPostcard.com GmbH

Evaluation
Best evaluation strategy
Gold – CFA Institute and Living Group
Silver – Mitsubishi Chemical Group Advanced Materials and Demand Exchange

Best use of digital by sector
Best use of digital by a charity, NGO, or NFP
Gold – UNFPA and Edelman
Silver –SignHealth and nrg digital
Bronze – Cancer Care Map and OneFifty Consultancy
Bronze – Look Good Feel Better and me&you
Highly commended – North West Air Ambulance Charity and Connect Internet Solutions

Best use of digital from the education sector
Gold – The University of Sheffield and Crunch Digital Media
Silver – Avado and Itineris
Silver – Royal Society Summer Science Exhibition and Contra Agency
Bronze – Homerton College and Contra Agency
Highly commended – Unite Group and Bladonmore

Best use of digital from the energy, utilities and extraction sector
Gold – UK Power Networks and Instinctif
Silver – Anglo American and Investis Digital
Bronze – bp

Best use of digital from the engineering and manufacturing sector
Gold – Mitsubishi Chemical Group Advanced Materials and Demand Exchange
Silver – Embraer and Gravity Global
Bronze – Damen and iO

Best use of digital from the financial services sector
Gold – etika and Made By Giants
Silver – Banco Santander and Bestiario
Bronze – HSBC and Hill+Knowlton Strategies
Highly commended – GoCardless and Big Button
Highly commended – Legal & General

Best use of digital from the FMCG sector
Gold – Soap & Glory and Hill+Knowlton Strategies
Bronze – Nestlé and Sequel Group

Best use of digital from the food and beverage sector
Gold – Diageo with We Are Tilt and Collingwood Learning
Silver – Horlicks and Mosquito Digital

Best use of digital from the healthcare and pharmaceutical sector
Gold – CMR Surgical and Bridge
Bronze – Testing For All and Contra Agency

Best use of digital from the professional services sector
Gold – EY
Silver – TLT and Living Group
Bronze – Bristows and Itineris
Highly commended – Shaw & Co and Design By Structure

Best use of digital from the property, construction and facilities management sector
Gold – Helical plc and SampsonMay
Gold – Willmott Dixon and Tribus Digital
Silver – SEGRO
Bronze – Turkcell

Best use of digital from the retail sector
Gold – Specsavers and Tangerine Communications
Silver – Turnbull & Asser and Crafted
Bronze – Chums and Click Consult
Highly commended – Xiaomi and Battenhall

Best use of digital from the sports, travel, leisure and tourism sector
Gold – Fred. Olsen and ELSE
Silver – iFIT and Brunswick Creative
Bronze – Airbnb and OneFifty Consultancy

Best use of digital from the technology, media, and telecommunications sector
Silver – CGI and LEAP Create
Bronze – WePlay Esports
Highly commended – etika and Made By Giants

Best use of digital from the transport and logistics sector
Gold – DHL and Crunch Digital Media
Gold – Mazda UK and OneFifty Consultancy
Silver – DHL
Silver – Embraer and Gravity Global
Bronze – LNER

Digital in–house team of the year
DWP

Digital agency of the year
Hill+Knowlton Strategies

Grand Prix
Diageo with We Are Tilt and Collingwood Learning