European Excellence Awards (PR) 2021 | Cybersecurity Excellence Awards | 7 September 2021 | TBA

The European Excellence Awards honour outstanding campaigns and projects in the field of PR and communications. With categories covering everything from employer branding to crisis, the Awards are a celebration of the most exceptional campaigns in European corporate communications and PR.

Categories
Accomplishments of the Year
01. Agency of the Year (Small and Mid-Sized)
02. Agency of the Year (Large)
03. Purpose-Driven Communications (COVID-19)
04. Stakeholder Communications (COVID-19)
05. Crisis Communications (COVID-19)

Industries and Sectors
06. Transport & Logistics
07. Energy & Environment
08. Technology & Consumer Electronics
09. Chemicals & Industrials
10. Telecommunications
11. Finance
12. Health & Pharma
13. Retail
14. Sports & Lifestyle
15. Entertainment & Culture
16. Science & Education
17. Travel & Tourism
18. Food & Beverage
19. Sustainability & Environment
20. Government Agencies & Parties
21. NGOs & Associations

Communications
22. Change Communications
23. Change Communications (COVID-19)
24. Internal Communications
25. Internal Communications (COVID-19)
26. Event & Experiential Marketing
27. Event & Experiential Marketing (COVID-19)
28. Issues & Reputation Management
29. Issues & Reputation Management (COVID-19)
30. Multi-Channel Communications
31. Storytelling
32. Content Marketing
33. Brand Relationship
34. Influencer Communications
35. Launch
36. Employer Branding & Recruiting
37. Corporate Social Responsibility
38. Public Affairs
39. Data Driven Communications

Media and Tools
40. Annual Report & CSR Report
41. Internal Publication
42. External Publication
43. Film and Video
44. Internal Channel (Intranet, Digital Workplace & App)
45. Website & Microsite
46. Social Media
47. Digital Publishing (Blog, Podcast, Magazine, App)

National and Regional Campaigns
48. United Kingdom, Ireland
49. Benelux & France
50. Spain, Portugal
51. Italy, Malta
52. Germany, Switzerland, Austria
53. Norway, Sweden, Finland, Denmark, Iceland
54. Estonia, Lithuania, Latvia
55. Poland, Ukraine, Republic of Moldova
56. Russia, Belarus
57. Hungary, Czech Republic, Slovakia, Slovenia
58. The Balkans
59. Greece, Cyprus
60. Turkey

2020 Winners

Agency of the Year (Small and Mid-Sized):
• Kurio

Agency of the Year (Large):
• Ketchum London

Purpose Driven Communications (Covid-19):
• Aqualia

Stakeholder Communications (Covid-19):
• EpiGuard

Crisis Communications (Covid-19):
• University hospital of Tübingen

Transport & Logistics:
• Lufthansa Cargo

Energy & Environment:
• Smart Energy GB

Technology & Consumer Electronics:
• Samsung Portugal

Chemicals & Industrials:
• Markem-Imaje

Telecommunications:
• Kyivstar

Finance:
• NN Group

Health & Pharma:
• Takeda

Retail:
• C&A

Sports & Lifestyle:
• Björklöven

Entertainment & Culture:
• NLB (The Norwegian Library of Talking Books and Braille)

Science & Education:
• Deutsches Jugend Institut

Travel & Tourism:
• Visit Norway

Food & Beverage:
• Koninklijke Grolsch

Sustainability & Environment:
• European Investment Bank (EIB)

Government Agencies & Parties:
• NLB (The Norwegian Library of Talking Books and Braille)

NGOs & Associations:
• Association of Parents with Children with Disabilities Brački Pupoljci (Buds of Brač)

Change Communications:
• Gres Todorchuk

Change Communications (Covid-19):
• Visit Norway

Internal Communications:
• Henkel

Internal Communications (Covid-19):
• AudioLight, Confer-O-Matic, MICROSOFT

Event & Experiential Marketing:
• Breakthrough Cancer Research

Event & Experiential Marketing (Covid-19):
• City of Helsinki

Issues & Reputation Management:
• The Norwegian Directorate for Civil Protection (DSB)

Issues & Reputation Management (Covid-19):
• Deutsches Jugend Institut

Multi-Channel Communications:
• Pleegzorg Nederland
• Private person - Kristīne Misāne

Storytelling:
• Ford of Europe

Content Marketing:
• Google Russia

Brand Relationship:
• Bodyform

Influencer Communications:
• Perfect Fools

Launch:
• Colgate-Palmolive

Employer Branding & Recruiting:
• Applus+

Corporate Social Responsibility:
• TietoEVRY

Public Affairs:
• Badischer Landwirtschaftlicher Hauptverband e.V.

Data Driven Communications:
• HERE Technologies, Neste, PTV Group, VTT Technical Research Centre of Finland

Annual Report & CSR Report:
• Covestro Deutschland

Internal Publication:
• Boehringer Ingelheim - Making More Health

External Publication:
• Federal Ministry of Education and Research

Film and Video:
• Karo Pharma

Internal Channel (Intranet, Digital Workplace & App):
• EDP

Website & Microsite:
• Ferrovial

Social Media:
• Fazer Confectionary

Digital Publishing (Blog, Podcast, Magazine, App):
• Trygg-Hansa

United Kingdom, Ireland:
• BD

Benelux & France:
• Studiekeuze123

Spain, Portugal:
• Facebook

Italy, Malta:
• IKEA Italia

Germany, Switzerland, Austria:
• Emigration Museum BallinStadt Hamburg

Norway, Sweden, Finland, Denmark, Iceland:
• The Norwegian Sea Rescue Society

Estonia, Lithuania, Latvia:
• Swedbank

Poland, Ukraine, Republic of Moldova:
• United Nations Children's Fund (UNICEF)

Russia, Belarus:
• Russian Export Center

Hungary, Czech Republic, Slovakia, Slovenia:
• Stavební spořitelna Ceské sporitelny, Burinka

The Balkans:
• Šibenik Knin County Tourist Board

Greece, Cyprus:
• ROCHE HELLAS

Turkey:
• İş Sanat

Jury Award for the Best Campaign:
• Association of Parents with Children with Disabilities Brački Pupoljci (Buds of Brač)