ITSMA Marketing Excellence Awards 2022 | ITSMA | 20 May 2022 | Kimpton Marlowe Hotel, 25 Edwin H Land Blvd, Cambridge, MA 02141, US
Venue
Kimpton Marlowe Hotel
Kimpton Marlowe Hotel, 25 Edwin H Land Blvd, Cambridge, MA 02141, US
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| Organizer | ITSMA |
| Submission deadline | 20 May 2022 5:00pm EDT (over 2 years ago) |
| Date Awarded | 24 Oct 2022 5:00pm EDT (about 2 years ago) |
| Region | Americas |
Details
Now celebrating its 25th anniversary, ITSMA’s Marketing Excellence Awards (MEA) program focuses exclusively on B2B marketing for services and solutions. It is based on a comprehensive, strategic approach to marketing, recognizing that business success requires marketers to move far beyond communications alone.
Beyond the gloss and glitz, our annual awards honor the pursuit of excellence in the four most critical aspects of success: strategy and planning, innovation, execution, and business results.
The 2022 program includes awards in seven categories, along with special awards for the top programs from small- and medium-sized businesses (SMB):
• Advancing Marketing’s Digital Transformation [New]
• Collaborating with Sales
• Deepening Engagement through Thought Leadership
• Embedding ABM Programs
• Enabling Marketing for Success [New]
• Optimizing ABM Campaigns
• Strengthening and Differentiating the Brand
Past winners
2021 Winners
Advancing Thought Leadership
• Optum
• IBM
Collaborating with Sales
• Salesforce
• IBM
Driving Strategic Growth
• Cisco Systems Digital Experience
• Infosys
Embedding ABM Programs
• TCS
• Citrix
• Honeywell
Optimizing ABM Campaigns
• Splunk
• FireEye
Orchestrating Executive Engagement
• TCS
• Salesforce
Strengthening the Brand
• HCL Technologies
• Capgemini Technology Services India Limited
Small and Medium-Sized Businesses
• Aspire Systems