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Organizer MMA Global
Submission deadline 13 Jan 2022 5:00pm UTC (in 3 months)
In your time zone: Jan 13 12pm EST
Region EMEA

MENA SMARTIES honours the most effective modern marketing across the Middle East and North Africa region. If you had a campaign that ran in any country within the Middle East/North Africa region, enter your campaign for the MENA Awards to be rewarded for all your hard work and achieve the recognition you deserve. It will also help improve your rankings on the MMA SMARTIES BUSINESS IMPACT Index.

Marketing Objectives Channel
• Brand Awareness
• Lead Generation / Direct Response / Conversions
• Product / Services Launch
• Promotion
• Gender Equality in Advertising

Media Channel
• Mobile Gaming, Gamification & E-Sports
• Mobile App
• Social Media Marketing
• Contextual / Native Advertising
• Mobile Search
• Social Messaging / Chat Apps / Text Messaging
• Cross Media Integration
• Social Commerce
• User Generated / Influencer Marketing

Technology Channel
• Innovation
• Location Based Services or Targeting
• mCommerce
• Mobile Video
• Audio / Sonic Branding
• Data/Insights

Business Transformation 2021
• Social Responsibility
• Technology Innovation
• Inclusivity (during the pandemic)
• Customer Experience
• eCommerce (pivoting during the pandemic)