The CMA International Content Marketing Awards 2017 | Content Marketing Association | The Roundhouse, Camden, London, Chalk Farm Rd, London NW1 8EH, UK

The CMA International Content Marketing Awards are open to any agency producing content on behalf of a client, regardless of the country they produce content in or whether they are CMA members.

Grand Prix:
BA Portfolio, British Airways, Cedar

Best Annual Content Strategy:
Gold:
The Economist Content Engagement Strategy, The Economist

Silver:
TU at Sainsbury’s, Sainsbury’s, Seven

Bronze:
How digital brand journalism has transformed the Pilsner Urquell brand, Pilsner Urquell, Good Relations

Best Automotive:
Gold:
Lexus Slide, Lexus, AllTogetherNow/CHI

Silver:
ForTheRide.com, Triumph Motorcycles, Made By Sonder

Bronze:
#DoItForUs, Nissan Motors (GB) Ltd, Red Bee Media

Best B2B:
Gold:
Headstart, Danske Bank Business, Mediacom Beyond Advertising Denmark

Silver:
Ready Business Britain, Vodafone, MEC Wavemaker

Bronze:
CoreHR and the synergy between content and inbound, CoreHR, 256 Media

Best Content on Owned Media Channels:
Gold:
BA Portfolio, British Airways, Cedar

Silver:
Pick n Pay BRAAI: Light Your Fire, Pick n Pay, John Brown Media South Africa

Bronze:
Tesco Christmas – Impress Without the Stress, Tesco, Cedar

Designer of the Year:
Gold:
Henry Elphick, British Airways, Cedar

Silver:
Jamie Marsden, Volvo, Redwood

Bronze:
Kerry Wakefield, Waitrose, John Brown Media

Best Distribution Strategy
Gold:
Lenovo Think Progress, Lenovo, King Content

Silver:
Volvo Trucks vs 750 Tonnes, Volvo Trucks, Spoon

Bronze:
Women in STEM, multiple clients, Mediaplanet

Editor of the Year:
Gold:
William Sitwell, Waitrose, John Brown Media

Silver:
Oliver Parsons, Modus, Sunday

Bronze:
Helen Johnston, Tesco, Cedar

Best FMCG:
Gold;
Skittles Holiday Pawn Shop, Skittles, Mediacom Beyond Advertising Canada, BBDO Toronto & Harbinger

Silver:
Gillette Precision Play, Gillette – P&G, C-the branded CONTENT agency

Bronze:
#Wimblewatch, evian, MEC Wavemaker

Best Finance:
Gold:
Premier Personalisation film, Barclays, ITN Productions

Silver:
Making Money Extra Easy, Halifax, adam&eveDDB

Bronze:
Using Content Marketing to Revolutionise EBS, EBS, 256 Media

Best Internal:
Gold:
Public Employees Reading Mean Tweets, YS State Sector, Geelmuyden Kiese

Silver:
Beyond Zero, Associated British Ports, Remarkable Content

Bronze:
The Roger Collective, Virgin, John Brown Media

Best Non-Retail Consumer:
Gold:
Luck Is No Coincidence, Unibet, Karmarama

Silver:
Plymouth, Plymouth University, Immediate Media

Bronze:
&London, Strutt & Parker, Sunday

Best Membership:
Gold:
The Club, British Airways, Cedar

Silver:
In The Black, CPA Australia, BauerWorks

Bronze:
Ikea Family, Ikea, August Media

Best Print:
Gold:
Broccoli & Brains, LighterLife, Made By Sonder

Silver:
First, British Airways, Cedar

Bronze:
Influence, The Chartered Institute of Public Relations, Think Publishing

Best Real-Time Activation:
Gold:
The #BlackFriday Social War Room, Argos, AllTogetherNow

Silver:
Capital Summertime Ball, Global Radio, Trigger Buzz

Bronze:
Gillette Precision Play, Gillette/P&G, C–the branded CONTENT agency

Best Retail Consumer:
Gold:
Domino’s – Powered People Greatness, Domino’s Pizza Group UK, Arena Media UK

Silver:
Waitrose Food, Waitrose, John Brown Media

Bronze:
Fresh Living, Pick n Pay, John Brown Media South Africa

Best Specialist:
Gold:
End The Awkward, Scope, MediaCom Beyond Advertising

Silver:
TV Licensing Joke Camp, TV Licensing, Red Bee Media

Bronze:
WeLiveSecurity, ESET, Mediablaze Group
Best Social

Gold:
Volvo Trucks vs 750 Tonnes, Volvo Trucks, Spoon

Silver:
Rio 2016 GreatBrits: GameOn, DFS, The Moment & Blue Rubicon

Bronze:
Telekom Electronic Beats, Deutsche Telecom AG, C3 Creative Code and Content GmbH

Best Travel:
Gold:
BA Portfolio, British Airways, Cedar

Silver:
Nattvasan, Vasaloppet, Spoon

Bronze:
Find Your Scene with Thomson & ASOS, TUI: Thomson SCENE, Mediacom Beyond Advertising

Best Use of Data & Insight:
Gold:
The O2 Featured, The O2, StoryScience

Silver:
Lexus Hoverboard, Lexus, AllTogetherNow

Bronze;
Making Money Extra Easy, Halifax, adam&eveDDB

Best Use of Monetised Content:
Gold:
Sainsbury’s Magazine, Sainsbury’s, Seven

Silver:
Waitrose Food, Waitrose, John Brown Media

Bronze:
BA Media Portfolio, British Airways, Cedar

Best Use of Innovation:
Gold:
Cashless on the Catwalk, Visa, The 10 Group

Silver:
Super Animals app, Pick n Pay, John Brown Media

Bronze:
The O2 Featured, The O2, StoryScience

Best Use of Illustration:
Gold:
The World’s Biggest Amusement Park, The Norwegian Trekking Association, Geelmuyden Kiese

Silver:
Impact Magazine, Market Research Society, CPL

Bronze:
Zalando Festival Land, Zalando, Big Group

Best Use of Photography:
Gold:
Waitrose Food, Waitrose, John Brown Media

Silver:
Coop Mega, Coop, Redink

Bronze:
Holland Herald, KLM Royal Dutch Airlines, G+J Custom Content

Best Video:
Gold:
Volvo Trucks vs 750 Tonnes, Volvo, Spoon

Silver:
Ikea TV Series, Ikea, OTW & Åkestam Holst

Bronze:
Luck Is No Coincidence, Unibet, Karmarama