Venue
TBA

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Organizer Transform Magazine
Submission deadline 29 Oct 2021 5:00pm UTC (about 3 years ago)
In your time zone: Oct 29 1pm EDT
Region EMEA
Details

The awards recognise best practice in corporate, product and global brand development work, with categories that focus on strategy, execution, content and evaluation. More than that, it is a platform for organisations to tell their stories and to discuss reputational change.

Categories cover visual identity, brand architecture, wayfinding, creative strategy, brand evolution and implementation of a brand development project.

The Categories

CONTENT
• Best use of visual property
• Best brand architecture solution
• Best use of copy style/tone of voice
• Best brand experience
• Best use of packaging
• Best wayfinding or signage
• Best use of audio branding
• Best use of typography
• Best place or nation brand

PROCESS
• Best external stakeholder relations during a brand development project
• Best internal communications during a brand development project
• Best implementation of a brand development project
• Best localisation of an international brand

STRATEGY
• Best creative strategy
• Best brand evolution
• Best strategic or creative development of a new brand
• Best development of a new brand within an existing brand portfolio
• Best naming strategy

TYPE
• Best corporate rebrand following a merger or acquisition
• Best brand development project to reflect changed mission, values or positioning
• Best brand consolidation
• Best rebrand of a digital property

SECTOR
• Best visual identity by sector
• Best overall visual identity
• Grand Prix