UK Paid Media Awards 2024 | Don't Panic Events | 19 January 2024 | TBA

The UK Paid Media Awards recognise the contribution that paid advertising delivers to engagement, clicks, leads, sales and ultimately profit.

The Awards shine a light on campaigns, strategies, teams and individuals working in paid media and showcase the work that is winning them business and benchmarking for future campaigns.

Categories

Sector and Campaign Awards
• Client Led Campaign of the Year
• Paid Media Led Campaign of the Year
• Customer Led Campaign of the Year
• Paid Social Campaign of the Year
• Display Ads Campaign of the Year
• Shopping Ads Campaign of the Year
• Paid Search Campaign of the Year
• Travel/Leisure Campaign of the Year
• Retail Campaign of the Year
• Hospitality Campaign of the Year
• Local Campaign of the Year
• Charity Campaign of the Year
• Best Integrated Paid Media Campaign.
• Best Use Of LinkedIn Ads
• Best Use of Facebook/Instagram Ads
• Best Use of Amazon Ads
• Best Use of Apple Search Ads
• Best Use of Snapchat Ads
• Best Use of TikTok Ads
• Best Use of Video
• Best Use of Data
• Best Use of Automation

Innovation/Technology Awards
• Paid Search Technology of the Year
• Social Technology of the Year
• Display Technology of the Year
• Innovation Awards

Agency/Team Awards
• Rising Star Award
• Start-Up Paid Media Agency of the Year
• Small Paid Media Agency of the Year (25 and under employees)
• Medium Paid Media Agency of the Year (26 – 50 employees)
• Large Paid Media Agency of the Year (51+ employees)
• In-House Paid Media Team of the Year

2023 Winners

Client-Led Campaign of the Year
• Visualsoft & CHO — Christmas Gifting

Paid Media Agency Led Campaign of the Year
• StrategiQ & Featurespace — How To Generate 500 Quality Leads

Paid Social Campaign of the Year
• Arke Agency & Shay & Blue — The Scent of Success

Display Campaign of the Year
• Digital Uncut & The Trade Desk — Cannes Lions

Shopping Ads Campaign of the Year
• Anicca Digital & Books2Door — Christmas Book Bonanza

Paid Search Campaign of the Year
• Equator & HCA Healthcare UK — Automated Bidding Drives Outstanding Service Line Growth

Travel / Leisure Campaign of the Year
• Dodo Digital & Wake The Tiger — Delivering 1,496% ROAS for Bristol’s Newest Attraction
• WeDiscover & TourRadar — Kickstarting Adventure Travel (Silver)

Retail Campaign of the Year
• Anicca Digital & Books2Door — Christmas Book Bonanza

Hospitality Campaign of the Year
• Visualsoft & Ringtons Tea — The Teas-Knees for Growth!

Local Campaign of the Year
• Hydrogen & Ramblers Scotland — Striding to a conversion rate 490% higher than average

Best Integrated Paid Media Campaign
• Grow Web & McDs — Riding the Storm

Charity Campaign of the Year
• Climbing Trees & Greenpeace — Google Ad Grants Success

Best Use of Linkedin Ads
• StrategiQ & Featurespace — How To Generate 500 Quality Leads Using LinkedIn

Best Use of Facebook / Instagram Ads
• Aira & TeamSport

Paid Search Technology of the Year
• Squared.io — Google Ads. Automated.
• TrueClicks — PPC Auditing & Monitoring built for Teams (Silver)

Best Use of Amazon Ads
• Fluid Commerce & Martin’s Chocolatier — Little Treats, Big Growth

Best Use of Tiktok Ads
• The University of Greenwich & Crafted — Clearing the way for conversions

Best Use of Video
• Spike & Mighty — Mighty Drinks Brand Awareness Campaign
• MVF — Cracking Vertical Video To Generate Quality Customers At Scale (Silver)

Best Use of Attribution
• Anicca Digital & Books2Door — Christmas Book Bonanza

Best Use of Automation
• WeDiscover & DirectlyApply — Using Hexagonal Plotting and Dynamic Inventories to Increase Revenue by 84%

Innovation Award
• Squared.io — Google Ads. Automated.

Rising Star Award
• Callum Leonard — Embryo
• Holly Pierce — Aira (Silver)

Start-up Paid Media Agency of the Year
• House of Performance

Small Paid Media Agency of the Year (Under 25 Employees)
• Loud Mouth Media

Large Paid Media Agency of the Year (26+ Employees)
• Anicca Digital
• Visualsoft (Silver)