Venue
Hotel NH Collection Barcelona Constanza
Hotel NH Collection Barcelona Constanza, Carrer de Déu i Mata, 69-99, 08029 Barcelona, Spain

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Event Date Wed Jun 1 CET - Thu Jun 2 CET (over 2 years ago)
In your timezone (EST): Tue May 31 7:00pm - Wed Jun 1 7:00pm
Location Hotel NH Collection Barcelona Constanza
Carrer de Déu i Mata, 69-99, 08029 Barcelona, Spain
Region EMEA
Details

No one had really anticipated the changes that the pandemic was going to bring. We have seen extreme changes in consumer behaviour such as customers shopping differently and switching to new brands. In such volatile times, holding on to your existing customers is a significant challenge. Have people really stopped seeking rational rewards, such as points or discounts? It seems that a new era of “human” loyalty is upon us.
This Summit is a business event where experienced leaders from top companies within the cross-industry field will dwell on the main challenges and trends in Customer Loyalty and Retention areas. This highly interactive conference will provide you with valuable information about effective customer retention strategies, driving customer experience with agile principles, technologies that can transform customer journeys, communication channels for better interaction with the customers, inspiring customer loyalty, understanding of customer behaviour and much more. Last but not least, you will gain an insight into new ways of working with consumers and new technologies that can solve challenges as well as identify opportunities.

This loyalty conference will give you the chance to benefit from remarkable networking opportunities with senior-level decision makers due to the limited seats. It is the right place to discuss your ideas with peers and establish considerable business contacts. Do not wait and reserve your seat at our cross-industry event!

• Hottest topics that will be discussed this annual
• Building customer loyalty programs that work
• Effective customer retention strategies
• How to drive customer experience by implementing agile principles?
• Account-based marketing at scale: Increasing relevancy for customer
• How AI, ML & Big Data technologies can transform customer journeys
• Staying ahead of customer expectations now and in the future
• How to encourage customer loyalty during a pandemic?
• What differentiates you from your competitors: Develop a connection with your brand

Speakers

2022 Speakers

Oliver Brung
Director Customer Services & Field Marketing Flying Blue, Airfrance KLM group

Pierre-Francois Dubois
SVP Innovation Customer Engagement and Trust, Orange

Oliver Ross
Interim Director, Loyalty, EMEA

Svetlena Likhareva
CMO Director, Western Europe, Microsoft

Gregory Pierquin
IT Director, Data, CRM & Loyalty Platforms

Sponsors & Partners

2022 Sponsors

GOLD SPONSOR:
• CleverTap

SILVER SPONSORS:
• Merit
• Merit Incentives

BRONZE SPONSOR:
• Sprinklr