Venue
NH Collection Barcelona Pódium
NH Collection Barcelona Pódium, Carrer de Bailèn, 4-6, 08010 Barcelona, Spain

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Event Date Tue Jun 4 CEST - Thu Jun 6 CEST (over 5 years ago)
In your timezone (EST): Mon Jun 3 6:00pm - Thu Jun 6 5:00pm
Location NH Collection Barcelona Pódium
Carrer de Bailèn, 4-6, 08010 Barcelona, Spain
Region EMEA
Details

By attending the 9th Annual Enhancing Customer Loyalty and Retention Summit, you will gain expert insight on questions such as: What is the outlook for the future of technologies in customer loyalty? How to enhance customer loyalty in omnichannel environment? What does make different customer segments loyal? How to involve the customers in your loyalty strategy, and how to enhance loyalty without a structured loyalty program?

Moreover, at this business conference, you will hear about personalisation, importance of customer-centric company culture, big data management, currencies of loyalty, emotional loyalty and brand loyalty.

Our customer loyalty event is designed to provide you with key learnings from recent projects presented by experienced leaders representing top companies in customer loyalty and retention.

The interactivity and diversity of this loyalty conference will enable you to get inspiration from various perspectives, industries and markets, and the real-life case studies will give you valuable tips how to drive the loyalty programs strategically. The limited seats of our business event ensure remarkable networking opportunities!

Hot conference topics:
• Voice of Customer: Co-creation of loyalty strategy with your customers
• Emerging technologies: Which to prioritise for driving your customer loyalty strategy? Looking closely into ML, IoT, automation, and big data management
• Digitisation of customer experience to drive loyalty
• Loyalty beyond rewards: What are the overlooked drivers for customer loyalty? How to enhance loyalty without a loyalty program?
• How to distinguish your rewards in the competitive world and across different markets and generations?
• Managing loyalty strategy in an omnichannel environment: Choosing the channels that matter to your customers
• New currencies of loyalty: Monetary rewards vs. alternative benefits
• Churn prevention
• Managing brand and experience loyalty strategy alongside customer loyalty program

Who will you meet?

Members of board, C-level, Senior/Global Vice Presidents, Directors, Heads of departments from retail, banking, insurance, aviation, automotive, hospitality and telecommunication industries involved in:

• Customer Loyalty
• Loyalty Program
• Customer Retention
• Churn prevention
• Brand Loyalty
• Brand Management and Performance
• Loyalty Partnerships
• Personalisation
• B2B Loyalty
• Customer Care
• Customer Excellence
• Customer Relationship Management (CRM)
• Customer Operations
• Customer Analytics
• Customer Centricity
• Customer Insights
• Customer Engagement
• User Experience
• Customer Experience
• Marketing
• Digital Marketing
Head of Partnerships
Contact Centres

Speakers

2019 Speaker

KEY SPEAKER:

Thomas KURBEL
Head of Loyalty Management

Maciej PARTYKA
Global Head of Customer Insights

Filippo CINELLI
Head of Customer Relationship Management

Ibrahim ORAL EMUL
Head of CRM Solutions

Svetlana LIKHAREVA
Chief Marketing Officer, Central and Eastern Europe

Ajit SIVADASAN
VP/GM Global eCommerce

Sponsors & Partners

2019 Sponsor

GOLD SPONSOR:
• EPSILON

SILVER SPONSOR:
• Sparkcentral
• Attached, Language Intelligence
• Cheetah Digital
• Affinion