ANA Brand Masters Conference 2020 | Association of National Advertisers (ANA) | 4 March 2020 | Hyatt Regency Scottsdale Resort & Spa At Gainey Ranch, 7500 E Doubletree Ranch Rd, Scottsdale, AZ 85258, USA
Venue
Hyatt Regency Scottsdale Resort & Spa At Gainey Ranch
Hyatt Regency Scottsdale Resort & Spa At Gainey Ranch, 7500 E Doubletree Ranch Rd, Scottsdale, AZ 85258, USA
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| Event Date |
Wed Mar 4 MST - Fri Mar 6 MST (almost 5 years ago)
In your timezone (EST): Wed Mar 4 4:00pm - Fri Mar 6 1:30pm |
| Location |
Hyatt Regency Scottsdale Resort & Spa At Gainey Ranch
7500 E Doubletree Ranch Rd, Scottsdale, AZ 85258, USA |
| Region | Americas |
Details
The 2020 ANA Brand Masters Conference, the springtime companion to the ANA Masters of Marketing Conference, will showcase presenters from brands that exemplify “Highly Effective Brands that Drive Results.” Attend this premier event and learn from CMOs and marketing leaders who will share their inspirational approaches to effective, results-driven brand marketing that drive sales, profitability, and return on investment.
The conference will also showcase winners from the 2019 Effie Awards North America ‘5 for 50’ program. The ‘5 for 50’ Effie was created to mark Effie’s 50th Anniversary. Entrants were required to have won more than one Effie Award over more than one year and demonstrated that they most effectively adapted, stayed relevant and sustained business success for the brand over time. Overall, the Effie Awards recognize the most effective advertising – advertising that drives results – and their mission is “to recognize, educate, and encourage effectiveness among the marketing communications industry.”
Speakers
2020 Speakers
Brad Hiranaga
Chief Brand Officer, General Mills
Steve Hartmann
Head of Integrated Marketing, Experian Consumer Services
Matt Collins
Senior Vice President of Marketing, Simulmedia
Kim Yates
Vice President New Brand & Business Model Development, Russell Stover Chocolates
Bob Liodice
Chief Executive Officer, ANA
Russ Findlay
Chief Marketing Officer, Hiscox
Manos Spanos
SVP/CMO Brand Marketing - Yogurt BU, Danone North America
Lesya Lysyj
Chief Marketing Officer, The Boston Beer Company
Adam Cooper
Senior Vice President, Marketing, The Wonderful Company
Victoria Keese Morrissey
Global Marketing & Brand Director, Caterpillar, Inc.
Bruno Cardinali
Head, Marketing North America, Popeyes Louisiana Kitchen
Alicia Enciso
Chief Marketing Officer, Nestle USA
Raja Rajamannar
Chief Marketing & Communications Officer and Pres. – Healthcare Business, Mastercard
Devika Bulchandani
President, McCann New York
Ann Rubin
Vice President, Corporate Marketing, IBM Corporation
John Dunleavy
Global President, EightBar | WPP Global Client Leader, IBM, WPP
Melissa Hobley
Global Chief Marketing Officer, OkCupid
Amy Barzdukas
Executive Vice President and Chief Marketing Officer, Poly
Bill Duggan
Group Executive Vice President, ANA
Janna Reddig
Director, Global Integrated Marketing Communications, Beam Suntory
Sponsors & Partners
2020 Partners
STRATEGIC PARTNERS:
• Active
• A+E Networks
• Deloitte Digital
• Disney Advertising Sales
• Facebook
• Google
• Meredith
• Pandora
• Pinterest
• Twitter
• United States Postal Service
• Xandr
DATA AND ANALYTICS PARTNER:
• Neustar