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Event Date |
Mon Sep 16 CDT - Wed Sep 18 CDT (3 months ago)
In your timezone (EST): Mon Sep 16 1:00am - Wed Sep 18 1:00am |
Location |
Radisson Blu Aqua Hotel, Chicago
221 North Columbus Drive, Chicago, IL 60601, USA |
Region | Americas |
The Conference will focus on the accelerating forces of change in the measurement industry and how marketers are leveraging these changes for better decision making and driving growth. The dynamic speaker lineup features marketers and researchers who are not afraid to think outside the box and deploy new, advanced tools and solutions to drive their business forward.
This three-day event in Chicago will cover a wide range of session topics, including the impacts of AI on measurement, the evolving TV landscape, audience insights, the latest advances in measuring outcomes and impact, and much more.
2024 Speakers
Steve Bagdasarian
Chief Commercial Officer, Comscore
Jackson Bazley
EVP, Measurement for Marketers, ANA
Megan Boveri
Chief Media Officer, Pinnacle
Jacob Bradbury
VP Marketing & CRM Analytics, Lululemon
Dennis Buchheim
President & Founder, ThinkMedium
Brian Caprio
Kroger Data Strategy Lead, Nestlé
Joel Dantas-Shoemaker
Vice President of Sales, Q.Digital
Allyson Dietz
Sr Director, Marketing Solutions, TransUnion
Erika Digirolamo
Director, Global Solutions Delivery, NAM, Media & Analytics, Circana
Tim Gaertner
Global Head of Commercial Advanced Analytics, Kraft Heinz
Andy Hasselwander
Chief Analytics Officer, Marketbridge
Olivia Hawkins
Senior Director, Gain Theory
Bob Liodice
Chief Executive Officer, ANA
Chris Liversidge
CEO & Founder, Corvidae
Marta Martinez
Managing Director of Data, Analytics, and Measurement, Google
Ericka Podesta McCoy
Chief Marketing Officer, Resonate
Inés Nadal
Senior Director, Global Marketing Performance, The LEGO Group
Shawn O’Neal
CEO of Americas, Gain Theory
Greg Pharo
Global Senior Director, Communications & Marketing Effectiveness, The Coca-Cola Company
Susan Ram
Brand Partnerships Regional Director, iSpot.tv
Latha Sarathy
Chief Research Officer, ANA
Paras Shah
Director, Omnichannel Shopper Marketing, Georgia Pacific
Kyle Shank
Director of Media Technology, Analytics, and Operations, The Hershey Company
David Spencer
Manager Emerging Media & Partnerships, General Motors
Kumar Subramanyam
Global Head of Marketing Data Sciences, HP
Bill Tucker
Group Executive Vice President, ANA
Christine Turner
Managing Director, Data Platforms, Measurement & Analytics, Google
Sarah Wells
Manager, Insights, 84.51°
Chris Williams
Chief Marketing Officer, Arima Data
Lanae Williamson
Multicultural Marketing Strategy Senior Lead, Nissan North America
Kayla Wilson
Principal Ad Tech Lead, Amazon Ads
Jason Xenopoulos
Global Chief Creative Officer for WPP Ford, Regional Chief Creative Officer for VML North America
Yushuang Zhou
Sr. Director, Analytics, Data Science & Syndicated Data, The Clorox Company
2024 Sponsors
PRESENTING SPONSOR:
• Google
GENERAL SPONSORS:
• 8451
• Adobe
• Amazon Ads
• Arima
• Analytic Partners
• Comscore
• Esri
• Gain Theory
• Information Insights
• ImProvado
• iSpot.TV
• Marketbridge
• Media Monitors
• Nielsen
• Optimine
• Reoonate
• Tag TrustNet
• TransUnion
• Urban Science