B2B Marketing Exchange 2022 | Demand Gen Report | 28 February 2022 | The Phoenician, a Luxury Collection Resort, 6000 E Camelback Rd, Scottsdale, AZ 85251, USA

The hottest show in B2B was the last show many people attended before the lockdown. Now #B2BMX is returning to Scottsdale at a new, luxurious venue — The Phoenician Resort — with a rich menu of programming and networking to give your revenue team inspiration and fresh ideas for the new year.

2022 Speakers

Mervyn Alamgir
Vice President, Demand Generation, Talkdesk

Jennifer Anaya
SVP Global Marketing, Ingram Micro Inc.

Kate Athmer
VP of Growth, Bombora

Jay Baer
Founder, Convince & Convert

Cari Baldwin
Agency Partner, Unreal Digital Group

Rose M Bentley
Chief Operating Officer and EVP of Partners, Qumu

Amber Bogie
Director of Growth Marketing, Plug Power

JT Bricker
Chief Strategy Officer, Shift Paradigm

Meredith Caram
Chief Revenue Officer, JS Group

Hillary Carpio
Director, ABM, Snowflake

Hailey Cassidy
Global Digital Marketing Manager, Americhem

Arthur Castillo
Field Marketing Manager, Chili Piper

Amanda Ciccatelli
N/A, Informa

Amanda Ciccatelli
Portfolio Director, Social Media & Content Marketing, Informa

Cheryl Cook
Senior Vice President, Dell Technologies

Cheryl Cook
Senior Vice President, Global Partner Marketing, Dell Technologies

Colleen Crafton
Leader, Partner Marketing, Cisco

Larissa Crandall
VP of WW Channel and Alliance, Gigamon

Desiree Daniels
Global ABM Lead, Google

Pam Didner
VP of Marketing, Relentless Pursuit, LLC

Christine Elliott
Revenue Marketing Leader, BDO USA

Carrie Feord
Global Head of ABM, ServiceNow

Holly Celeste Fisk
Director of Marketing, Emerald X

John Follett
Co-Founder & CCO, Demand Metric

Simone Fricchione
Marketing Manager & Digital Media Strategiest, The QOR Group & Digital Natives Media

Randy Frisch
President & CMO, Uberflip

Amisha Gandhi
SVP, Marketing, Tipalti

Paige Gerber
Director, Demand Generation & ABX, Mindtickle

Michelle Gerson
VP of Marketing, FloQast

Tony Gnau
Founder & Chief Storytelling Officer, T60 Productions

Jennifer Goode
Director, Product Marketing, Integrate

Alisa Groocock
Vice President, Advisory, Agent3

Edward Grossman
CEO & Co-Founder, Activate Marketing Services

Natalie Gullatt
President | Customer Marketing, BMAA | HubSpot

Natalie GullattNatalie Gullatt
President | Marketing Manager, Customer Marketing, BMAA | HubSpot

Jason Hanson
Chief Product Officer, PFL

Robyn Hazelton
Director of Growth Marketing, Intellum

Seth Hird
Digital Marketing Specialist, JT Bates Group

Brendan Hughes
Marketing Campaign Manager, Everstream Solutions

Kai Ichikawa
VP, Product Marketing, Sendoso

Peter Isaacson
CMO, Replicant

Chi Johnson
Director of Programming | Marketing Specialist, Black Marketers Association of America | Intellum

Anthony Kapitanski
Channel Partnerships Manager, Chili Piper

Christina Kay
VP, Marketing, ResellerRatings

Justin Keller
VP of Revenue Marketing, Drift

James Kessinger
CMO, Hushly

Iva Kurtz
Group Account Director, The Mx Group

Lisa Ladle Wallace
VP of Sales & Client Experience, Content4Demand

Stefanie Larue
Digital Marketing Manager, DadeSystems

Jen Leaver
Senior Global ABM Manager, Bazaarvoice

Wes Lieser
VP - Demand Generation Recruitment, Versique

Michelle Liro
VP of Demand Generation, Definitive Healthcare

Dmitri Lisitski
CEO & Co-Founder, Influ2

Scott Logan
VP, Marketing, Kronologic

Rose M Bentley
Chief Operations Officer, Qumu

Garrett Mann
Senior Director of Corporate Communications, TechTarget

Sarah McConnell
VP of DemandGen, Qualified

Jennifer McCready
Channel Consultant, Ready PX

Garrett Mehrguth
CEO, Directive

Nirosha Methananda
VP of Marketing, Influ2

Gina Miller
Vice President, Client Experience, Unreal Digital Group

Aruna Narsi
Dell Technologies

Lauren O'Neill
Senior Manager, Enterprise Sales, Momentive.ai

Amber Owens
Director of Partnerships, BMAA

Aleksandra Panyukhina
Head of Events and Experiences, parcelLab

Evan Powell
Co-Founder and Head of Operations, Reprise

Jia Rae
Digital Marketing Director, SugarCRM

Bianca Rainwater Goldman
Digital Marketing Lead, Cognosante

Tony Riley
President, The Mx Group

Brennen Roberts
Sr Director of Growth, The Mx Group

Brant Schmitz
Director, Digital Marketing, NBC Sports Next

Martha Schwartz
President & Co-Founder, Activate Marketing Services

Kristin Seigworth
VP Communications, E2open

Sheena Sharma
Director of Demand Generation, Envoy

Nancy A Shenker
CEO/Publisher, theONswitch/nunu ventures, theONswitch & nunu ventures

Marcus Sheridan
President/Partner, Marcus Sheridan International/IMPACT/River Pools, Marcus Sheridan International

Amy Skylling
Vice President, Digital Experience, Pluralsight

Ivonne Smith
Manager, Strategic Accounts Marketing, Mindbody

Rose Spicer
Senior Director, Global Retail Marketing, Oracle

Jenn Steele
VP of Marketing, Reprise

John Steinert
Chief Marketing Officer, TechTarget

Kristine Stewart
CEO, The Lexington Group

Rebecca Stone
SVP, Customer Solutions Marketing & CMO, Cisco Meraki, Cisco

Stephanie Swinyer
Head of Revenue Marketing, Integrate

Koji Takagi
Senior Director of Marketing, Pluralsight

Maggie Taylor Aherne
Director of Customer Success & Operations, KickFire

Luxy Thuraisingam
Head of Global Partner Marketing, Cisco

Klaudia Tirico
Editor, Demand Gen Report

Lindsay Tjepkema
CEO, Casted

Rowan Tonkin
CMO, Planful

Anabelle Uy
Senior ABM Program Manager, Mindbody

Barry Vasudevan
VP, Principal Analyst, Forrester

Larry Walsh
CEO & Chief Analyst, Channelnomics

Kelly Webb
Head of ABX, Keyfactor

Michelle Workman
VP, Revenue Marketing, SugarCRM

2022 Sponsors

TITLE SPONSORS:
• 6sense
• Demand base
• Folloze
• MRP
• on24
• WollWorks
• SalesForce
• Terminus
• Triblio

PLATINUM SPONSORS:
• activate
• demandscience
• demandworks
• drift
• hushly
• influ2
• integrate
• kickfire
• momentive
•pfl
• qualified
• reprise
• shiftparadigm
• techtarget
• uberflip

GOLD SPONSORS
• B2lead
• Bombora
• Casted
• Chilipiper
• Content4demand
• Conversica
• Corporatevisions
• Impartner
• Kronologic
• Pathfactory
• Printfection
• Sendoso
• Themxgroup
• Trustradius

SILVER SPONSORS
• Bython
• Campaignstars
• Copypress
• Digitalzonein
• Postal.io
• Sitecore
• Studion science