Balancing Security, CX, and Cost in Mobile Customer Communications: What It Means for Your Business 2024 | Omdia | 20 November 2024 | Webinar

Enterprises engaging in mobile communication with their customers today face a trilemma of challenges: they must deliver an optimal customer experience (CX), ensure robust security measures to protect customers from fraud, and do so in a cost-effective manner.

The challenge lies in maintaining the right balance of these factors – providing seamless, user-friendly mobile interactions while also keeping the customer safe, and minimizing operational costs.

This webinar will explore how businesses can effectively navigate these competing priorities by leveraging the right strategies, tools, and providers.

Key Topics Will Include:
• What makes mobile security different, and why it mandates a specialist provider
• Why a broad portfolio of capabilities is required from that provider
• How a good CX can be maintained while providing the necessary security
• Why a managed service delivery model can be a more cost-effective way of providing such capabilities

Join us to learn how to propel your business forward by mastering the balance between secure, customer-friendly, and cost-effective mobile communications.

2024 Speakers

David Hassman
SVP, Product and Strategy, Syniverse

Daniel Draper
Senior Product Marketing Manager, Syniverse

Rik Turner
Senior Principal Analyst, Emerging Cybersecurity, Omdia

Don Tait
Senior Analyst, Identity, Authentication, Access, Omdia