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Event Date |
Thu Oct 16 BST (in 3 months)
In your timezone (EDT): Wed Oct 15 7:00pm - Wed Oct 15 7:00pm |
Location |
Luton Hoo Hotel, Golf & Spa
The Mansion House, Luton LU1 3TQ, UK |
Region | EMEA |
Creating cutting edge marketing programmes by implementing new technologies, data and insights is at the top of every CMO’s agenda. The CMO of the future will get closer to their customers than ever before, driving transformational change across their organisations through the use of Big Data, Customer Analytics as well as emerging technologies such as AI, IOT, and VR.
This event brings together the leaders in Marketing, Communications, Digital and Engagement from the largest enterprises globally to share best practice case studies, discuss the changes and opportunities facing the industry as well as to network with their peers in an intimate setting that is closed to the media and run under the Chatham House Rule.
Topics covered:
• Achieving board buy-in & translating the true value of marketing
• The lessons learnt from a global pandemic
• The role of the CMO: Using thought leadership to maximise business growth
• Discussing sustainability & how to incorporate ESG into your organisation
• Implementing innovative technology to increase customer engagement
• Utilising social media to elevate brand awareness
• Best practices in how to turn your data into actionable results
• A case study on how to reinvent your brand for the current climate
• How to use AI & ML to deal with big data
• A hybrid working environment: How can you maintain employee communication & engagement?