Content Marketing World 2024 | Content Marketing Institute | 22 October 2024 | San Diego Convention Center, 111 Harbor Dr, San Diego, CA 92101, USA

Now in its 14th year, this event is produced by the Content Marketing Institute and brings together marketing leaders, content creators, communications experts, agencies, and creative professionals from around the world.

Why Attend?
If content marketing is any part of what you do, this event is for you. No matter what role you play – from CEO to content creator and everyone in between – you’ll find ideas, inspiration, and practical tips to apply to your work. And you’ll have plenty of networking time to swap ideas with people in similar roles, event speakers, content solution providers, and more.

Hear From Innovators:
• Learning about the latest content marketing innovations from the innovators themselves. Whether you’re just starting out or you’re a seasoned pro, what better way to advance your knowledge and give your career an edge?
• Each year, we bring together the most forward-thinking marketing leaders and creative storytellers on the event stage. Hear the stories behind the success of their content programs – and return home with expert secrets and new ideas to inspire your own content marketing.

Get Actionable Takeaways
Generating quality leads. Improving conversions. Retaining loyal customers. It’s the goal of all our content – and this event is the place to get actionable advice on developing and executing a strategy that drives profit for your business.

In just three days, you’ll learn:
• How to develop and document a content marketing strategy
• What audiences expect from content experiences today – and how to deliver in amazing ways
• Why content creation is only a small piece of the puzzle and where to focus your time for maximum impact
• How to accurately measure the ROI of your content
• What the future of content marketing look like – and how to prepare for it now

Who Attends?
This event brings together marketers from all industries across B2B, B2C, agency, and nonprofit sectors. This is your opportunity to learn from peers, share inspiration, form new partnerships, and expand your professional circle.

With titles including agency director, brand strategist, chief marketing officer, community manager, VP of content marketing, copywriter, digital communications manager, editorial director, marketing director, PR manager, president, SEO analyst, and social media manager.

2024 Speakers

KEYNOTE SPEAKERS:

Ethan Braden
Texas A&M University

Ann Handley
MarketingProfs

Aisha Harris
NPR

Melissa Leu
Salesforce

Shabnam Mogharabi
Entrepreneur, Entertainment Executive, Author

Robert Rose
Content Marketing Institute

Seth Stephens-Davidowitz
Data Scientist, NYT Bestselling Author

SPEAKERS:

Carolyn Albee
BOL Agency

Josh Baez
NetLine

Ashley Baker
Coastline Marketing LLC

Emily Baker
General Motors Financial

Amy Balliett
Material

Michael Barber
Grow Schools

John Battistini
BOL Agency

Jacqueline Baxter
Sitecore

Weston Beard
Brightspot

Bria Bell
JPMorgan Chase & Co.

Dale Bertrand
Fire&Spark

Michael Bonfils
SEM International

Krzysztof Borek
Statista

Bernie Borges
iQor

Mark Bornstein
ON24

Mike Borruso
McKinsey & Company

Melissa Bouma
Manifest

Michael Brenner
Workday

Ryan Brock
DemandJump

Rebecca Brown
Pace

Eric Carlson
Siteimprove

Ruth Carter
Geek Law Firm

Chris Cheetham-West
LR Training Solutions

Tony Cheevers
Researchscape International

Will Chu
Brightspot

David Claffey
ServiceNow

Craig Coffey
Eaton

Haley Collins
GPO

Jeff Coyle
MarketMuse

Sydni Craig-Hart
Smart Simple Marketing

Andy Crestodina
Orbit Media

Phyllis Davidson
Forrester

Juntae DeLane
Digital Delane

Melanie Deziel
StoryFuel

Lena Dibble
Adobe

Pam Didner
Relentless Pursuit LLC

Brody Dorland
Lytho

Shannon Doubleday
Hilton

Brittany Du Bois
PlayPlay

David Fortino
NetLine

Nicole France
Contentful

Debbie Friez
TopRank Marketing

Ken Garcia
AWS

Michelle Garrett
Garrett Public Relations

Tony Gnau
T60 Productions

Travis Gonzalez
Industry Dive

Analisa Goodin
Catch+Release

Param Gopalasamy
OneTrust

Hannah Graham Rose
Dash Hudson

Denise Grant
MetLife

Maya Guice
BRC Imagination Arts

Ashley Guttuso
Prompt Therapy Solutions

Ann Gynn
G Force Communication

Brian Hale
General Motors Financial

Andrew Hanelly
Revmade

Nancy Harhut
HBT Marketing

Jennifer Harmon
Convince & Convert

William Hart
Smart Simple Marketing

Erika Heald
Erika Heald Marketing Consulting

Joshua Heath
FEMA

Scooter Hendon
GM Financial

Karen Hesse
256

Amy Higgins
Cloudflare

Carmen Hill
Chill Content, LLC

Julie Hochheiser Ilkovich
Masthead

Melissa Hodai
Grainger

Zontee Hou
Convince & Convert

Shafqat Islam
Optimizely

A. Lee Judge
Content Monsta

Zack Kadish
Conductor

Thad Kahlow
BOL Agency

Mike King
iPullRank

Adam Kleiner
Kyndryl

Matt Krebsbach
Acquia

Mike Lacey
Canto

Pauline Lannoo
The Fat Lady

Joe Lazer
A.Team

Ahava Leibtag
Aha Media Group

Ellen Lichtenstein
AgentSync

Michele Linn
Mantis Research

Jacqueline Loch
AZURE Media

Jenny Magic
Build Better Change

Nicole Martin
Pace

Laura Marzec
The MX Group

Robert McCauley
Upwork

Cathy McKnight
The Content Advisory

Gina Michnowicz
The Craftsman Agency

Bill Mitchell
MongoDB

Taylor Moore
San Diego Zoo Wildlife Alliance

Pamela Muldoon
Content Leadership Advisory

Amber Naslund
LinkedIn

Amanda Natividad
SparkToro

Sara Newkirk
New York Life

Michelle Ngome
African American Marketing Association

Morgan Norris
TREW Marketing

Monica Norton
Nextiva

Ali Orlando Wert
Appfire

Wayne Partello
CUENTO Marketing

Jennifer Perez
North Orange Continuing Education

Brian Piper
University of Rochester

Bean Porter
Grainger

Steve Pruden
Studio Science

Lucia Rahilly
McKinsey & Company

Sacha Reeb
Manifest

Jonathan Riemer
ServiceNow

Jill Roberson
Velir

Andi Robinson
Hijinx Marketing

Robert Rose
Content Marketing Institute

Heather Rudúlph
The Stoke Group

Mallory Russell
Square

Troy Sandidge
Season Three Media

Megan Schmidt
Novartis

Lane Scott Jones
Zapier

Royna Sharifi
AWS

Dennis Shiao
Attention Retention

Geena St. Andrew
Adobe

Stephanie Stahl
Content Marketing Institute

Sean Stahlman
Razorfish

Regina Stephenson
AgentSync

Allan Stormon
Ceros

Meg Sullivan
Imprint

Mariah Obiedzinski Tang
Stamats

Andrew Teie
Yes&

Emily Triplett Lentz
Calendly

Brendan Turner
The MX Group

Bert van Loon
Content Marketing Fast Forward

Jenn Vande Zande
SAP

Rashmi Vittal
BOL Agency

Nick Walsh
Hulu

Gabe Wateski-Hansen
Nesnah Ventures

Tamsen Webster
Message Design Institute

Michael Weiss
MEDL Mobile

Katherine White
AARP

AJ Wilcox
B2Linked.com

Amanda Wise
SAS

2024 Sponsors

PLATINUM SPONSOR:
• Optimizely

GOLD SPONSORS:
• Acquia
• MarketMuse

SPONSORS:
• American Marketing Association
• AMF Media Group
• AP
• Base Search Marketing
• Boomi
• BraidIT
• Brightspot
• Bruce Clay
• ButterCMS
• Bynder
• Canto
• Catch+Release
• Ceros
• Codazen
• Contentful
• Contentstack
• Dash Hudson
• Demand Jump
• E-Cens
• ImgIX
• Improvado
• Industry Dive
• Issuu
• Izea
• Kaltura
• Kumo
• Lytho
• Manifest
• MX
• NetLine
• Observe Point
• ON24
• Peppercontent
• PlayBook
• PlayPlay
• Researchscape
• RingCentral
• Row Zero
• Shuffll
• Sitecore
• Siteimprove
• Slidegenius
• Stacker
• Statista
• Stoke
• Streamly
• Studio Science
• TopRank Marketing
• Velir
• Webbula
• VIP