CSR in Action 2024 | Boussias | 26 March 2024 | OTEAcademy, Pelika ke Spartis, Marousi 151 22, Greece

At the established annual meeting of the executive community, more than 250 professionals meet to network and share best practices.

This year, the conference will focus on how businesses can implement their strategy in a period characterized by historic geopolitical developments and intense environmental, social and economic pressures.

Social Responsibility is a megatrend of our time, as it incorporates DEI (Diversity, Equity, Inclusion) and ESG (Environment, Society, Governance).

It is changing rapidly, and this is because the expectations of stakeholders have changed; employees, customers, shareholders, suppliers and others, expect companies to act beneficially for society and the environment, while at the same time being profitable to be able to innovate and to contribute to the economy.

In practice, this event need to change focus from relieving symptoms to addressing the causes of the problems that exist in society and the environment. The horizons are therefore opening for the new CSR of businesses, which will not serve as a means of charity, but as a driving force for a fairer society with universal goals.

Businesses will present at the conference Corporate Social Responsibility practices, strategies and actions, which answer questions such as:
• How does the CSR strategy align with the company's core business , so that you achieve the double goal of benefiting society and profitability?
• How do you meet your inclusion and equality goals by creating a safe work environment for employees and earning their trust and loyalty?
• What corporate philanthropy initiatives have you implemented with DE&I criteria?
• How do you play an active role in the community through the implementation of voluntary programs involving employee participation?
• What initiatives and synergies does the company take part in that have a positive impact on social or environmental causes ?
• How do you focus on creating and maintaining a supply chain with socially responsible and environmentally sensitive partners?
• In what way does the CSR strategy you follow reflect a purpose - driven business , which provides a solution to a problem or responds to a real need of society?
• What actions have you taken to relieve those affected by the effects of natural disasters or the climate crisis ?
• How do you measure the impact of your CSR initiatives and what are the results?

2024 Speakers

Rania Asariotaki
Director, Office of Sustainability, American College of Greece

Nikos Avlonas
Founder & President, Center for Sustainability

Leonardo of Valletta
Co-founder & Executive Director, Ten Million Hands

Nikos Gavalas
Director of Corporate Social Responsibility, PAE Olympiacos

Erifuli Galli
Director of Marketing & Public Relations, Hestia

Nikos Giannakakos
Business Development Executive, Uni Systems

Alexandra Emirza
Deputy Director, HIGGS

Konstantinos Ephraimidis
Head of Comms, Joint Venture Enel SpA & Macquarie Asset Management in Greece

Maria Giouvelou
Chief Marketing Officer & CSR Leader, Deloitte

Achilleas Ioakeimidis
Director of Sustainable Development, PPC

Rania Kambouropoulou
Head of Sustainable Development, ESG & CSR, ELIN

Georgina Kanavu
Head of PR, Marketing & CSR, Nea Odos – Central Odos

Christos Karakasidis
Managing Director, The Happy Act

Maria Carra
Co-founder, Emphasis Non-Profit

Nena Kevorkian-Palandjian
CSR Director, Europa Aluminum Systems

Emily Kern
General Manager, Desmos

Faye Koutzoukou
Deputy General Manager, SolidarityNow

Androniki Linou
HR Benefits Specialist & CSR, Nikas

Katerina Makridou Oraiopoulou
ESG & Corporate Communication Director, Barba Stathis

Anna Malta
ESG Lead, OTE Group

Yannis Mastoris
Sustainability Integration Manager, Group ESG Performance Dpt., TITAN Cement Company

George Mavrogonatos
Director of Sourcing & Communication, Doctors Without Borders – Greek Department

Alexia Macheira
Communication & Sustainability Manager, AB Vassilopoulos

Niki Butaris
Founder, Author, just a number

Jenny Xacoustou
Senior Brand Manager Laundry Detergents GR & CY, Sustainability Manager GR & CY, Henkel Hellas

Maria Xytaki
Corporate Affairs & Communications Manager, Saracakis Group of Companies

Georgia Parashou
President of the Humanitarian Organization Humanity Greece

Dr. Sotiris Petropoulos
Co-founder HIGGS (Higher Incubator Giving Growth & Sustainability)

Alcibiades Siaravas
Marketing, Communications and Corporate Citizenship Manager, KPMG

Varvara Skurtis
Head of Marketing, Pet City

Marina Spyridaki
Corporate Affairs Manager, Aegean

Sophia Stamou
Communications Director, OLYMPIA ODOS S.A. & Member of the Advisory Committee of the Social Solidarity Organization “VINCI ASSOCIATION”

Hara Tasoglou
Director of Communication and Development, Bodosaki Foundation

Ilia Tzorgopoulou
Co-founder & COO, Morphoses Skills Ltd

Eleni Tsipas
Oracle Academy Program Manager & Social Impact Specialist, GCMM cluster, Oracle

Nancy Christopoulou
Director of Marketing, Communication & CSR, General Commercial Division, IASO Group

Rouli Christopoulos
Head of Corporate Responsibility, Alpha Bank

2024 Sponsor

VENUE SPONSOR:
• OTEAcademy

AUDIOVISUAL COVERAGE:
• CONEQ

OFFICIAL PUBLICATION:
• Marketing Week