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Event Date Mon May 18 EDT - Fri May 22 EDT (over 1 year ago)
Location TBA
Region Americas

This new course invites financial and non-financial actors to adopt a customer-centric approach to addressing various challenges of financial inclusion. The course will examine the business case for customer centricity as well as the process through which organizations can become more customer-centric, generating value for themselves as well as the customers they aim to serve.

Who attends this course?
• Middle and high-level managers working with financial-service providers (FSPs)
• Providers of technical assistance to FSPs
• Funders and donors supporting financial inclusion
• Financial-sector regulators and supervisory staff
• Non-financial-sector actors who want to collaborate with financial-service providers to strengthen the financial health of the communities they serve

What will I be able to do?
You will learn how to:
• Link your business and customer challenges in the context of financial inclusion
• Identify opportunities for customer-centricity to address those challenges
• Apply tools that make it easier to learn from customers and deliver more valuable customer experiences
• Assess your own customer-centric capacity
• Create a concept design for a digital solution to a financial inclusion challenge
• Support others in implementing customer-centric change