Digital Marketing Exchange | International Quality & Productivity Center | 26 September 2017 | London, England
Venue
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| Event Date |
Tue Sep 26 BST - Wed Sep 27 BST (about 7 years ago)
In your timezone (EST): Tue Sep 26 12:00am - Wed Sep 27 12:00am |
| Location | London, England |
| Region | EMEA |
Details
As the marketing mix continues to grow, so does marketing spend across industry. With the lines between traditional and digital marketing further being blurred, and the average consumer spending more time online than TV and any other traditional channel combined, it's no surprise that marketers have increased their spending this year by 15%, but is it enough to cope with the myriad of challenges that the digital world and the connected customer have bought to CMO's across industry?
The Digital Marketing Exchange brings together over 60 CMOs and VP's of Digital Marketing to debate how to keep ahead of the increasingly, razor sharp digital competition in today's dynamic marketplace and how to address the challenges of an increasingly connected and diverse consumer base.
Speakers
Rainer Feurer
SVP Customer Centric Strategy - Sales Development & Customer Experience
BMW
Mark Evans
Marketing Director
Direct Line Group
Myf Ryan
Chief Marketing Officer
Westfield UK
Mark Adams
SVP Innovation
Vice Media
Celine Bannino
Chief Marketing Officer
Strauss Coffee
Dirk Lubbers
General Manager
Heineken Experience
Danny Denhard
Head of Product Marketing
JustGiving.com
Michel Koch
Chief Marketing Officer
Time inc.
Jamie Buxton
Retail Marketing Director
HSBC
Paul Morris
Digital Marketing Director
PZ Cussons
Gordon Lott
Digital & Marketing Director
Sports Direct
Ciara Jones
PR & Marketing Director
SUSHISAMBA/Duck & Waffle
Yakov Danilevskiy
Strategic Marketing Head
Schneider Electric
Gael Decoudu
Head of Data Science & Digital Analytics
Shop Direct
Andrew Watson
VP - Digital, Loyalty & Portfolio Marketing
Marriott International
Chris Le May
Managing Director
DataXu
Jen Brown
Marketing Director EMEA
Tealium
Ross Moncur
Group Head of Business Analytics
SAB Miller
Sponsors & Partners
Domo
Tealium
DataXu
PRWD
Selligent
DigitasLBi
Adform
DMPG
Dotmailer
Enjoy Digital
Episerver
Gigya
Glassbox
Jaywing
Linkfluence
Lithium
Marketo
MarketShare
Monetate
Oliver Agency
QNH Consulting
Rufus Leonard
Tealium
Ultimedia
WeAreFriday
Neuro Insight