E-Marketing Paris 2020 | WEYOU Group | 1 September 2020 | Paris Expo Porte de Versailles, 1 Place de la Porte de Versailles, 75015 Paris, France

When marketing gets involved, it engages irs consumers!

How to shape your marketing for more engagement?
The raison d'être of the company has as main internal players, the marketing and communication management. What are the strategies for positioning your brand, engaging and engaging consumers by combining meaning and performance.

What innovative solutions to deal with the decrease in attention ...?
With the multiplication of channels, messaging, mailing , social networks and hyper-solicitation of consumers, attention time is decreasing. How to overcome and find solutions for more impact?

Boost your efficiency with nano-micro-influencers, youtubers, instagrammers, E-sporters and platforms.
Nano, micro-influencers are an integral part of marketing campaigns. The engagement of their communities also reinforces the impact of your action plans.

How to respect consumer data in the age of artificial intelligence and facial recognition?
Let's take stock of the use of CRM, data protection, marketing automation in B2B and B2C, 2 years after the implementation of the RGDP.

What is a committed brand? the vision of the Advertisers Club.
How to meet consumer expectations, what actions to implement internally and externally

Discover examples of digital marketing campaigns that are changing the world.
Among the digital campaigns, discover those that make sense for consumers, and reinforce the ROI objectives of marketers.

2020 Speakers

Laurence Bordry
VP Innovation Lab- Marketing Global, ACCOR

Geraud Rabany
Head of Brands, Groupe ADP – Aéroport de Paris

Vincent Avanzi
Chief Poetic Officer, Plume Du Futur

Fabienne Morgaut
Directrice RSE et de la fondation, Maison Du Monde

Virginie Roubi
Chief Digital Officer, Dunlopillo, Simmons, Treca (GROUPE ADOVA)

Michèle Come
Humoriste & Storyteller, Come Inc Humor Incorporated

Agathe Mouly
Directrice Marketing Clients, TGV inoui/SNCF

François Quairel
Journaliste Média, La Lettre Pro De La Radio / Le POD

Marie-Irene Rochette Decottigny
Social Media Et Influence Strategy Manager, Engie

Céline Becaud
Influencer Relationships Manager, BNP Paribas

Anne-Caroline Tanguy
Head of marketing Public sectors, AMAZON WEB SERVICE

Loic Lagarde
Instagrameur, Influenceur

Olivier Laborde
Auteur, Innover Ou Disparaitre

Jean-michel Mis
Député, VP goupe d’etudes Cybersecurité/souveraineté numérique, Assemblée Nationale

Nicolas Marescaux
Business Transformer / Ex. Marketer, Groupama

Loïc Peron
Directeur Customer Success SEMEA & Benelux, Validity

Edouard Margain
Directeur Digital, Développement Et Marketing Stratégique, Lavinia

Armelle Roulland
Directrice Digitale, Nestle Waters : Perrier, Hepar, Contrex…

Quentin Delobelle
Directeur Communication Commerciale Et Creation, Orange

Cyndie Bettant
Responsable Marketing & Influence, Cision

Karine Tisserand
Directrice, Club Des Annonceurs

Catherine Buch Faure
Manager Communication, Onu Femmes FR

Bernard Richard Canavaggio
Directeur Marketing Et Communication Région Europe Du Sud-ouest, Dekra

Hervé Ribaud
Responsable Media, Intermarche

Njara Zafimehy
Founder & CEO, Whatrocks

2020 Sponsors and Partners

GOLD SPONSOR:
• Sales Apps

Institutional Partners:
• AACC
• Adetem
• Le Cercle
• Club Des Annonceurs
• CMIT
• PA Marketing Digital

MEDIA PARTNERS:
• Editions Kawa
• Frenchweb
• JDN
• Magileads
• Marketing
• Strategies
• Appvizer
• COMK
• Decideurs
• Digital Week
• LBDW
• Survey
• OECN
• Culture RP

TECHNICAL PARTNERS:
• Charli

STUDY PARTNERS:
• Cision
• Club Des Annonceurs