|Event Date||Wed Apr 21 EDT (6 months ago)|
But, whilst software and tech solutions are now intelligent enough to autonomously manage and report on the lion's share of ‘traditional’ marketing operations, our attention has been turned to optimization: seeking better, leaner processes; deeper insights and enhanced customization.
In 2021, our challenge is to create tech stacks that are innovative and more productive, enabling marketing teams to identify new data and behavioural trends, improve CX and use budgets more effectively than ever before.
We'll be hearing from expert marketing software and technology providers, alongside marketing leaders from financial services businesses, to discuss the challenges, eureka moments and case studies that will help you drive your marketing tech stack in 2021.
Managing Director, The Financial Services Forum
Global Lead Consultant, Strategy and Value, Optimizely
CEO & Founder, Realm
Industry Director, Banks & Financial Services, Introhive
Global Brand and Reputation Director, Aviva