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Event Date |
Thu Jun 27 BST (over 5 years ago)
In your timezone (EST): Thu Jun 27 4:30am - Thu Jun 27 6:30am |
Location |
Adobe Systems Europe
White Collar Factory, 1 Old Street Yard, London EC1Y 8AF, UK |
Region | EMEA |
Financial service organizations are facing many challenges as they strive to become experience-driven businesses.
Customers are becoming more and more demanding, expecting personalized, relevant and contextual messaging from the brands they love, but organizations are struggling to keep up and deliver against these new needs. Buying best in breed technology is not the only solution needed!
Based on recent research we will hear how financial services organizations are rethinking how to organize for digital marketing success. How best in class organizations are preparing for success, establishing new teams, structures and processes to ensure agility, speed and ROI.
2019 Speakers
Michael Plimsoll
Product & Industry Marketing, Adobe
Mike Oakey
Global Head of Digital Marketing, Aviva
Derek Hemphill
Digital Content Lead, NatWest
Simon Green
CEO, Green Rock TV