Humanizing Ecommerce: Combining UGC and AI for Full-Funnel Success 2025 | CommerceNext | 7 May 2025 | Webinar
Venue
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| Event Date |
Thu May 8 CST (about 2 months ago)
In your timezone (EDT): Wed May 7 12:00pm - Wed May 7 12:00pm |
| Location | Webinar |
| Region | APAC |
Details
As AI automates more of the marketing funnel, customer interactions risk feeling robotic and impersonal. How can retailers and brands keep marketing authentic and emotionally engaging? In this webinar, we’ll explore how blending user-generated content (UGC) with AI technology creates powerful ecommerce experiences that attract new customers and build lasting loyalty.
What You’ll Learn:
• Why UGC is crucial for ecommerce brands looking to build genuine connections in a crowded market.
• Actionable strategies to integrate UGC at every stage—from discovery to advocacy.
• Techniques to transform product detail pages (PDPs) into high-converting assets with strategic UGC placement.
• How AI-driven content contextualization ensures the right message reaches the right shopper at the right time.
• Best practices for maintaining authenticity and customer trust while utilizing AI technologies.
Speakers
2025 Speakers
MORDERATOR:
Veronika Sonsev
Co-Founder, CommerceNext
SPEAKERS:
Vivian Chang
Vice President, Ecommerce, GNC
Sabrina Cherubini
SVP Brand & Digital, Hanky Panky
Amanda Sannella
Head of eCommerce, Spartan Races
Mena Wouters
Vice President, Retail Client & Strategy Insights, Bazaarvoice
Sponsors & Partners
2025 Sponsor
• Bazaarvoice