IAB Forum 2025 | IAB | 3 June 2025 | TBA, Warsaw, Poland

2 intensive days of meetings with the most important representatives of the industry, including during the afterparty.

Over 80 uncompromising presentations by the best experts in marketing, business and science. The most inspiring marketing conference in Poland.

2024 Past Speakers

Olga Baranska
Head of the Advertising Product Development Team, TVN

Karolina Bąkowska
Head of Social Content & Gaming, GoldenSubmarine

Bianca Best
Global Growth Officer Performics, Executive Coach, Publicis Groupe

Filip Beźnicki
Managing Partner, Stratosphere

Adam Biegalski
Senior Strategist, Havas Media Network

Magdalena Bigaj
Founder and CEO, Digital Citizenship Institute

Dorota Bigo
Industry Partnerships Lead, Google Poland

Damian Borowiec
Senior Media & Creative Strategist, MediaHub

Mateusz Chołuj
CEO, Proxi.Cloud

Paul Ciacek
Managing Partner, Research Collective

Catherine Czajkowska
Digital Strategist, Publicis Worldwide

Daniel Czapewski
CTO & Partner, 180HEARTBEATS + JUNG V MATT

Dorota Dalek
Senior Media Strategist, Allegro

Mateusz Dabrowski
Head of Sales, RTB House

Jarosław Dejneka
Managing Partner, EssenceMediacom

Krzysztof Dłużniewski
Head of Marketing, Wolt Polska

Ewa Doligalska
Senior Total Connections Planning and Media Manager, PepsiCo

Justyna Doniec-Niezgoda

Michael Heir
Editor-in-Chief of Vibez.pl, Wirtualna Polska

Margaret Dziewulska
Account Director, Teads Poland

Isabella Franke
Head of Advisory, Future Mind

Marta Fydrych-Gąsowska
Infosec & Compliance Advisor, Akamai Technologies

Agnieszka Gajzler
Managing Director TV & Digital Content Growth, WP

Mateusz Garbarczyk
Strategy & Innovation Manager, Value Media

Prof. Dr. Marco Gercke
Expert, Advisor, and Scientist in the Field of Digitalization and Cybersecurity

Kamil Glenszczyk
Programmatic Media Lead CEE, Google Ireland

Marta Glowacka
Digital Strategist, MullenLowe Warsaw

Veronica Golon
Senior Digital Strategist, OMD Group

Radoslaw Golab
Director of Digital Offer Development, AMS

Piotr Grabowski
Senior Digital Strategist, Saatchi & Saatchi

Stanislaw Grabowski
Managing Partner, EssenceMediacom

Anna Gruszka
Chief Growth Officer, AdQuery; Chairwoman of the QUALID Program Board

Bartek Hanus
Strategy Director, Leo Burnett

Malgorzata Hejka
Strategy & Innovations Director, Spark Foundry

Michal Hertel
CEO, Brandlift

Marta Rysia Jarkiewicz
Digital Manager, Żywiec Zdrój/Danone

William Jones
Senior Director, Head of Advanced TV and Omnichannel Activation, Adform

Joanna Karwowska-Koza
Strategy & Growth Director, Publicis Worldwide Poland

Adrian Kawecki
CEO, Mindshare Poland

Piotr Kociszewski
Data Science Manager, CSA (part of Havas Media Network)

Joanna Kopec
Research & Insight Lead, Nielsen

Agata Korczak-Malczewska
Integrated Strategy Lead, They.pl

Adam Kręgielewski
Head of Concept & Innovation, Labcon; Deputy Head of the Social Media Working Group IAB Polska

Kacper Bush
Head of Self-Service, Wirtualna Polska

Adrianna Kubik
Business Director & Board Member, They.pl

Szymon Kukanow
Managing Partner/Chief Strategy Officer, PHD

Anna Partridge
Strategy & Consumer Analytics Managing Partner, Havas Media CSA

Marcin Lenkiewicz
Co-founder and Vice President, BLIX Group

Catherine Lewinska
Head of Creative, Kantar Poland

Szymon Lipinski
Data & Strategy Director, Wavemaker / GroupM

Gabriela Lupa
Head of Neuromarketing Division at Neuroinsight Lab; Head of Marketing and Animation Studio, SeeWidely

Rafal Madajczak
Editor-in-Chief, Gazeta.pl

Joanna Makoládra
Head of Data Analytics, YOTTA by Publicis Groupe

Arthur Manista
Digital Expert, Head of Growth, QuestPass

Gregory Marczak
Sales Director Europe, Hybrid

Marta Markowska
Digital Sales Lead, mBank

Adam Miecznikowski
Strategy & Planning Director, Change Serviceplan

Krzysztof Mikulski
President of the Management Board, Polish Internet Research

Dominika Nawrocka
Consumer & Market Insights Lead, PHD/Media Direction OMD

Marcin Niemczyk
Advisor to the Board, Polish Internet Research

Maciej Olenderczyk
Advanced TV Director, GroupM

Zofia Olsztynska
Senior Paid Social Planner, Performics (Publicis Groupe)

Rafal Oracz
CEO, AdNext

Kamil Paduch
Sales Director, Tide Software

Agnieszka Parfienowicz
Managing Partner, GroupM Nexus

Emil Pawlowski
Chief Product Officer, Gemius

Agnieszka Petla
Digital Strategy Director, OMD Group

Aleksandra Przybyl
Digital Strategy and Technology Manager, OMD Group

Tomasz Przybylowicz
CEO & Founder, Media & Leads

Michal Pyc
Growth Director, Spark Foundry

Justyna Pyzik
Deputy Strategy Director, Publicis Worldwide Poland

Catherine Rodak
Social Media & Influencers Specialist, Avon

Patrycja Rogacz-Czerpak
Creative Strategy Head, They.pl

Anna Rusilowicz
People Partner, GroupM

Ursula Salawa
Senior Business Development Manager, RTB House

Dominika Skirlo
Creative Consultancy Lead Central Europe, TikTok

Slawomir Skowerski
Content & Copy Lead, GoldenSubmarine

Marcin the Violinist
Senior Engagement Strategist, Saatchi & Saatchi

Krzysztof Sobieszek
Agency Partnerships Lead CEE, Meta

Vladimir Sokol
Head of Campaign Management Department (Chapter), Orange Polska SA

Wojciech Starzewski
Online Sales Manager, Samsung

Michal Stawecki
Marketing Director, Apart

Marcin P. Stopa
Head of NeuroResearch, Neuroinsight Lab

Michael the Rat
Head of Digital Strategy & Training, Mindshare Polska

Agata Szustak
Senior Media Strategy and Innovations Manager, Zenith

Dorian Szymanski
Strategy Manager, Mindshare Poland

Zaneta Szysz
Business Development Director, Mindshare Poland

Maciej Swiatek
Director, Client Leadership, Mindshare Polska

Hubert Świtalski
Business Director, DoubleVerify

Rafal Wachnik
Managing Director, Value Media

Radek Wierzbinski
Head of Advertising Communication & Education, Allegro

Marcin Wiktorski
Digital Strategy Trends & Insights Manager, TVN Warner Bros. Discovery

Olga Wojcicka
Consumer Insight Manager, Mediahub

Karol Wojcicki
Popularizer of Astronomy, With His Head in the Stars

Witold Wrodarczyk
Founder and CEO, Adequate Interactive Boutique

Anita Wrobel
Agency Sales Leader, Allegro

Aleksandra Załęska
Head of Mediapanel Research, Gemius

Julia Zdobylak
Senior SEM Planner, Performics (Publicis Groupe)

Krzysztof Ziewiec
Director of the Marketing and PR Department, Polish Payment Standard, BLIK Operator

Tadeusz Zorawski

Peter March
Business Development Manager, Google Cloud

Patricia Tokarska
Sr. Advertising Sales Manager, Poland, Taboola

Iwona Zywna
Digital Strategy & Technology Manager, OMD

Magda Tragasz Whey
Client Business Partner, NIQ

Magdalena Zatorska
Communications Manager, Spark Foundry

Tomasz Rzepniewski
Managing Partner, GroupM Nexus

Beata Dziwulska
CEE Media Cluster Lead, Nestlé Polska SA

Cuba Kossut
CEO, Adlook

Anna Bienkowska
Media Team Manager, Żabka

Olga Dlugolecka
Head of Digital, UM

Michal Blonski
Solutions Manager, Adlook

Mateusz Hasior
Digital Manager, Haleon

Jovan Protic
COO and Member of the Management Board, Ringier Axel Springer Polska and Ringier Axel Springer Media AG