IAB’s Annual Leadership Meeting 2024 | IAB | 28 January 2024 | JW Marriott Marco Island Beach Resort, 400 S Collier Blvd, Marco Island, FL 34145, USA

The event where the digital industry first debated hot topics like the demise of the cookie, DTC brands, supply chain transparency, fake news, viewability, government regulation in the data economy, and making mobile work for advertisers and publishers. It all started here.

The meeting will be gathering digital pioneers and business leaders in sunny Florida for executive keynotes, insightful panel discussions, and curated networking experiences.

Topics of Discussion:
• Opportunities in generative AI: Artificial intelligence, and particularly generative AI, stands poised to redefine the terrain of our industry by enhancing creativity and streamlining workflows. Yet, with these innovations come profound ethical implications, questions on authenticity, and concerns surrounding data bias and IP governance. This track delves into the heart of the AI-driven frontier, exploring both the opportunities and challenges it holds for the marketing world.
• Responsible Media: The digital industry is at a crossroads, where the ecosystem has the power to shape an environmentally-conscious, inclusive, and ethically sound future. This track covers the essential facets of responsible media, such as sustainability and brand safety in an increasingly fragmented media universe.
• Commerce: As the digital advertising landscape rapidly evolves, retail media, shoppable ads, and the seamless integration of online and offline shopping experiences are at the forefront of innovation. This track will unpack best practices for data collaboration between retailers, publishers, and brands, discuss measurement methodologies for these new channels, and blend physical and digital touchpoints for a holistic customer journey.
• The Evolution of Streaming: The march towards a ‘steaming-only’ future continues – we’ll track how platforms are staying competitive.

2024 Speakers

Ziad Ahmed
Chief Executive Officer, JUV Consulting

Ime Archibong
VP, Head of Product, Messenger, Meta

Kristi Argyilan
Senior Vice President, Albertsons Media Collective

Bob Bakish
President and CEO, Paramount Global

Callie Bearman
Senior Director, Marketing and Industry Strategy, Doing Things

Fabrice Beer-Gabel
Vice President, Strategy & Partnerships, Intent IQ

Rachel Bien
SVP, Omnichannel Media Architecture, Assembly

Marsha Blackburn
U.S. Senator (R-TN)

Peter E. Blacker
EVP, Streaming & Data Products and Head of Diversity, Equity & Inclusion, Global Advertising and Partnerships, NBC

Alysia Borsa
Chief Business Officer and President, Lifestyle, Dotdash Meredith

Maureen Bosetti
Chief Investment Officer, Initiative

Jen Brace
Chief Futurist, Ford

Evan Bregman
General Manager, Streaming, Tastemade

Carter Brokaw
President, Digital Revenue Strategy, iHeartMedia

Deva Bronson
EVP, Global Head of Brand Assurance, dentsu Media

Jessica Brown
Managing Director, Digital Investment, GroupM

Chris Bruderle
Vice President, Industry Insights and Content Strategy, IAB

Jeffrey Bustos
Vice President, Measurement Addressability Data, IAB

Jon Carpenter
Chief Executive Officer, Comscore

Andrew Casale
President & CEO, Index Exchange

Anthony Chavez
Vice President, Privacy Sandbox, Google

David Cohen
Chief Executive Officer, IAB

Jeffrey Cole
Director, Center for the Digital Future, USC Annenberg

Marcus Collins
Marketing Professor, Marketing Professor, Ross School of Business, University of Michigan | Former Chief Strategy Officer, Weiden + Kennedy

Kerel Cooper
President of Advertising, Group Black

Jordan Crenshaw
Senior Vice President, U.S. Chamber Technology Engagement Center

Jill Cruz
Executive Vice President, Commerce Strategy, Publicis Commerce

Eric Daimler
CEO & Founder, Conexus; Presidential Innovation Fellow, Artificial Intelligence (AI) and Robotics; Board Member of Petuum and Welwaze

Stephanie Dobbs Brown
Chief Marketing Officer, Intercontinental Exchange (ICE)

Lucy Dobrin
Managing Director, Providence Equity Partners

Jeff Dunn
Vice President of Trust & Safety, Hinge

Kevin Dunn
Vice President of Industry Sales, LiveRamp

Kinney Edwards
Global Head of Creative Lab, TikTok

Esi Eggleston Bracey
Chief Growth and Marketing Officer, Unilever

Angelina Eng
Vice President, Measurement, Addressability and Data Center, IAB

Kerry Flynn
Media Deals Reporter, Axios Pro

Kait Flynn
Strategic Omni Growth Partner, Market Performance Group

Victoria Garrick Browne
TED Talk speaker, Mental Health Advocate, Podcast Host, and Former Division I Athlete

Gina Garrubbo
President & Chief Executive Officer, National Public Media

Nicholas Godlove
Privacy Counsel - Americas, Yum! Brands

Sheryl Goldstein
Executive Vice President, Chief Industry Growth Officer, IAB

Bill Grueskin
Professor of Professional Practice, Columbia Journalism School

Michael Hahn
Executive Vice President and General Counsel, IAB and IAB Tech Lab

John Halley
President, Paramount Advertising

Paul Hardart
Director, Entertainment, Media and Technology Program, NYU

Paul Harrison
Co-Founder and CTO, Simpli.fi

Diana Haussling
Senior Vice President, General Manager, Consumer Experience & Growth, Chief Marketing Officer, Colgate - Palmolive

Laura Held
Partner, Shamrock Capital

Justin Holmes
VP of Marketing & Public Policy, Zipcar

Evan Hovorka
Vice President of Product and Innovation, Albertsons Media Collective

Scott Howe
Chief Executive Officer, LiveRamp

Lauren Johnson
Senior Advertising Reporter, Business Insider

Debora Kantt
Executive Director, Futurist, Strategic Foresight & Future Studies Lead, JP Morgan

Todd Kaplan
Chief Marketing Officer - Pepsi, PepsiCo

Sundeep Kapur
Senior Associate, Orrick, Herrington & Sutcliffe LLP

Michael E. Kassan
Founder & CEO, MediaLink

Anthony Katsur
Chief Executive Officer, IAB Tech Lab

Terence Kawaja
Founder and CEO, LUMA Partners

Leora Kelman
Partner, BCG

Jack Koch
SVP, Research & Insights, IAB

Michael Komasinski
CEO, Americas and Global President – Data & Technology, dentsu

Michael Lamb
Chief Commercial Officer, RTB House

Jenna Lebel
Chief Marketing Officer, Liberty Mutual

Dylan Lemay
Creator

Alison Levin
President of Advertising and Partnerships, NBCUniversal

Peter Liguori
Executive Chairman, VideoAmp

Michelle Lu
Senior Product Manager Smartly.io AI Lab, Smartly.io

Nick Lynes
Co-Founder & Co-CEO, Flawless

Kelly MacLean
VP, Amazon DSP, Amazon Ads

Khurrum Malik
Chief Marketing Officer, IAS

Stacy Martinet
Chief Communications Officer, Adobe

Sarah Martinez
Chief Revenue Officer, IAS

Jon Matthews
Vice President, Publisher Partnerships Americas, Ogury

Kristin McHugh
SVP and Chief Brand Officer, Verizon

Andrea Mitchell
NBC News Chief Foreign Affairs Correspondent and Chief Washington Correspondent; Host, MSNBC’s “Andrea Mitchell Reports”, MSNBC

Brian Monahan
Global Client President and Head of Retail Media Solutions, dentsu

Alan Moss
Vice President, Global Ad Sales, Amazon

Sean Muller
Founder and Chief Executive Officer, iSpot.tv

Devin Nagy
Director, Emerging Technology, Diageo North America, Diageo

Peter Naylor
Vice President, Advertising Sales, Netflix

Christopher Neff
Global Head of Emerging Technology, Anomaly

Katie Neil
Head of Connected Commerce Marketing and Investments, The Coca-Cola Company

Amie Owen
Global Chief Commerce Officer, UM Worldwide

Kristen O’Hara
VP, Agency, Platforms & Client Solutions, Google

Shelly Palmer
Chief Executive Officer, The Palmer Group

Drew Panayiotou
Global Chief Marketing Officer, Pfizer

Carryl Pierre-Drews
Executive Vice President, Chief Marketing Officer, IAB

Matt Prohaska
CEO & Principal, Prohaska Consulting

Karthik Rao
Chief Executive Officer, Nielsen

Shenan Reed
Global Chief Media Officer, General Motors

Vinny Rinaldi
Head of Media US, The Hershey Company

Adam Roodman
SVP Product Strategy & Management, Yahoo Advertising

Jenny Rooney
Chief Experience Officer, Adweek

Joe Root
Chief Executive Officer and Co-Founder, Permutive

Michelle Rosenthal
Senior Attorney, Division of Advertising, Federal Trade Commission

Dave Rosner
Chief Marketing Officer, Audigent

Amanda Rubin
Executive Vice President, Brand Solutions, Enthusiast Gaming

Leah Rubin-Cadrain
Head of Creative, Snapchat

Mateusz Rumiński
Vice President of Product, PrimeAudience

Liz Rutgersson
CEO, iProspect North America

Ethan Sailers
Manager, Solutions Engineering, OneTrust

Jes Santoro
Executive Vice President, Advanced TV and Video, Cadent

Susan Schiekofer
Chief Digital Investment Officer, GroupM

Phil Schraeder
Chief Executive Officer, GumGum

Katie Secret
CVP, Global Head of Marketing, Outbrain

Kristina Shepard
VP of Global Advertising Sales and Partnerships, Roku

Kimberly Shur
SVP, Global Compliance Counsel & Privacy Officer, Marriott International, Inc.

Anthony Siler
Vice President, Kroger Precision Marketing

Aaron Sobol
Head of Media Investment, US, Unilever

Jen Soch
Executive Director, Channel Solutions, GroupM

Zoe Soon
Vice President, Experience Center, IAB

Aaron Sorkin
Screenwriter, Playwright, and Director

Sheila Spence
Vice President of Global Corporate Development, Spotify

Jason Spero
Vice President, Global Product Lead, Google

Vlad Stesin
Co-Founder and Chief Strategy Officer, Optable

Samantha Stetson
VP, Client Council and Industry Trade Relations, Meta

Josh Stinchcomb
Chief Revenue Officer, The Wall Street Journal | Barron's Group

Jonathan Stringfield
Vice President, Global Business Research and Marketing, Activision Blizzard Media

Kenan Thompson
Cast Member, Saturday Night Live; Author, “When I Was Your Age: Life Lessons, Funny Stories & Questionable Parenting Advice from a Professional Clown”

Lartease Tiffith
Executive Vice President, Public Policy, IAB

Arto Tolonen
Head of Smartly.io AI Lab, Smartly.io

Ritu Trivedi
Client President, Mindshare

Jennie Weber
Chief Marketing Officer, Best Buy Co. Inc.

Robin Wheeler
Chief Revenue Officer, Fetch

Travis Winkler
General Manager of Video and Audio, Bloomberg Media

Geoff Wolinetz
SVP, Publisher & Demand Platforms, OpenX

Yakira Young
Content Manager, AdMonsters

Shelley Zalis
CEO, The Female Quotient

Pam Zucker
Senior Vice President, Chief Strategy Officer, IAB

2024 Sponsors

PRINCIPAL SPONSOR:
• Google

PLATINUM SPONSORS:
• Amazon Ads
• Integral Ad Science (IAS)
• LiveRamp
• Meta
• NBC Universal
• TikTok for Business

PREMIER SPONSORS:
• Albertsons Media Collective
• GumGum
• Intent IQ
• Onyx by Outbrain
• Permutive
• Prime Audience
• Smartly.IO ALM24

VIP SPONSORS:
• Cadent
• HUMAN Security
• MediaRadar
• Moloco
• OneTrust ALM 2024
• OpenX
• Optable
• PubMatic

SIGNATURE SPONSORS:
• Kerv
• LiveIntent

TITLE SPONSORS:
• Ampersand
• Attain
• ComScore
• Emodo

SUPPORTING SPONSORS:
• DrivenIQ
• Dstillery
• Infolinks
• monday.com
• T-Mobile Advertising ALM 2024
• Ogury