Incite Marketing Summit 2020 | Incite Group | 14 May 2020 | Mission Bay Resort, 1775 E Mission Bay Dr, San Diego, CA 92109, USA

Cut Through the Noise with Purpose-Driven, Data-Backed Marketing

The Future of Marketing is Authentic Engagement on a Personal Level
This is a call to end inauthentic, impersonal marketing. With an influx of new technology and big data, the past decade was a learning curve for the next phase of marketing – one where brands are purpose-driven, campaigns are truly data-backed, and personalization makes marketing valuable. It’s time to look at the whole customer journey and the deliver the ultimate experience.

It’s been a decade of data-fueled opportunity and we’ve seen some of the most effective marketing campaigns in history, but we’ve also witnessed some of the most damaging – customer expectations are at an all-time high and brand trust at an all-time low. So the question is: how can we harness evolving martech, retain the human-element, and authentically connect with our customers?

The challenges are four-fold:
1. Brand Story & the Future of the CMO: How can we create an authentic purpose-driven, data-backed brand story that engages all generations and customer groups in a diverse audience?
2. Compelling Content & Creative Storytelling: How can we cut through the digital noise with compelling content that creates a genuine bond with your customer through a shared, memorable experience?
3. Martech Innovation & Customer Insights: How will new disruptive tech change the way we connect with our customers and save businesses millions with marketing automation?
4. Influencers & Social Success: How can we amplify reach and build trust with less effort and lower overheads? Video, influencers and the formula for social success.

Bringing together world renowned CMOs, innovators and experts, the Incite Marketing Summit will inspire and empower marketing leaders to develop their own departments and drive their organization forward. A holistic cross-industry, cross discipline approach to effective and authentic marketing driven by innovation. Come and celebrate this next phase with the marketing elite – and bring back brand trust.

2020 Speakers

Olivier Ropars
Chief Marketing Officer, Stubhub

Ira Rubenstein
Chief Digital and Marketing Officer, PBS

Alex Weinstein
SVP Growth, Grubhub

Erica Chan
Head of Brand and Marketing, Alibaba.com

Carol Tran
Head of Growth, Dolby

Leela Srinivasan
Chief Marketing Officer, SurveyMonkey

Erin Gulden
Vice President, Inbound Marketing, US Bank

Angelica Ong
Global Digital Marketing Strategist & Social Media Manager, Unicef

Jaron Berkhemer
Chief Marketing Officer , QMixers

Rob Deline
Vice President, Global Marketing, Intel

Jeremy Stewart
Founder & Chief Marketing Officer, Hari Mari

Ryan Reynolds
Global Social and Content Marketing Lead, Uber

Carola Jain
Chief Marketing Officer , Spartan Race

Hai Habot
Senior Director, Incubation and Growth, Stubhub

Kerry Ann Stimpson
Chief Marketing Officer, JMMB

Jasmine Kim
Chief Marketing Officer, Sutter Health

Kathleen Berry
Social Media Strategy Lead, US Bank

2020 Sponsors & Exhibitors

GOLD SPONSOR:
• AspireIQ

EXHIBITOR:
• Red Door Interactive

MEDIA PARTNERS:
• Chatbots Journal
• CrowdReviews
• DAN
• OECN
• FintechFinance
• The IoT Magazine
• The Journal of Remote Work
• TechEvents Online
• TelecomWatch
• SMP
• Elemental
• Startup City