Influencer Marketing Conference 2019 | Association of National Advertisers (ANA) | 20 November 2019 | 583 Park Avenue, 583 Park Ave, New York, NY 10065, USA

Venue
583 Park Avenue
583 Park Avenue, 583 Park Ave, New York, NY 10065, USA

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Event Date Wed Nov 20 EST - Thu Nov 21 EST (about 5 years ago)
Location 583 Park Avenue
583 Park Ave, New York, NY 10065, USA
Region Americas
Details

Influencer marketing is projected to be a $10 billion industry by 2020 (AdWeek). More marketers are investing in it at higher levels, and reporting that the quality of customers and traffic from influencer marketing is better than from other sources. Yet influencer marketing continues to operate within a complex, rapidly-evolving ecosystem with rising levels of fraud, changing social media algorithms, and complex attribution and measurement.

The ANA’s 1½ day Influencer Marketing Conference is designed to help the industry capitalize on influencer marketing ROI while expertly navigating the hurdles.

Speakers

2019 Speakers

Jasmine Enberg
Senior Analyst, Global Trends and Social Media, eMarketer

Chris Bower
Vice President, Brand Partnerships, Fullscreen

Laura Brett
Director, National Advertising Division (NAD)

Allison Fitzpatrick
Partner, Advertising, Marketing & Promotions, Davis & Gilbert LLP

Libby O'Neill
Advertising Lawyer, Loeb & Loeb LLP

Benedict Hamilton
Managing Director, Business Intelligence and Investigations, Kroll

Richard Plansky
Regional Managing Director – NA, Business Intelligence and Investigations, Kroll

Ursula Ringham
Head of Global Influencer Marketing, SAP, Inc.

Chris Bellinger
Vice President, Creative & Digital, Frito-Lay North America

Casey DePalma
Head of Public Relations, Influencer Marketing and Digital Engagement, Unilever NA

Debra Aho Williamson
Principal Analyst, eMarketer

Bryan Clurman
Brand Engagement, Clorox

Gabe Gordon
Co-Founder, Reach Agency

Temeka Easter
Senior Director, Brand Engagement, Sallie Mae

Erin Silver
Head of Social Media, Volvo Car USA

Elizabeth Windram
Vice President, Marketing, Jetblue

Drew McGowan
Communications Lead, Clif Bar & Company

Sponsors & Partners

2019 Sponsors

• Linquia
• Viacom ad
• Julius
• CreatorIQ

2019 Partners

STRATEGIC PARTNERS
• Active
• A+E Networks
• Deloitte Digital
• Disney Advertising Sales
• Facebook
• Google
• Meredith
• Pandora
• Quantcast
• Twitter
• United States Postal Service
• Xandr

DATA AND ANALYTICS PARTNER:
• Neustar