Intelligent Tech Strategies for Marketing Success 2023 | Argyle Executive Forum | 19 April 2023 | Virtual
Venue
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| Event Date |
Thu Apr 20 UTC (over 1 year ago)
In your timezone (EST): Wed Apr 19 8:00pm - Wed Apr 19 8:00pm |
| Location | Virtual |
| Region | All |
Details
Technology is the key to the marketing kingdom! Marketing leaders need the latest processes and technology to make intelligent decisions quickly, understand client data, and craft seamless, interactive, and engaging CX and brand interactions.
Choosing the right technology to connect your brand with clients also requires vendor knowledge and a keen understanding of what customers respond to.
Attend this events to hear how senior marketing professionals from top companies are crafting marketing strategies and technology for better customer communications and bottom line growth.
You will also learn:
• The most common marketing failures, challenges & solutions, and how to become a more agile marketing team
• How to keep your customer’s expectations front and center
• How to choose the marketing technologies that deliver the most bang for your marketing buck
• Strategies to streamline client data collection, and which customer metrics matter most for personized CX, campaigns and outreach
Speakers
2023 Speakers
Talya Lev
Vice President, Digital Marketing Strategy | Global Digital Transformation and Innovation Roadmaps | Team Building, Change Healthcare
Jennifer McAlpine
Director Marketing Technology, My Home, A Williston Financial Company
Joe McNamara
Director of Marketing - Risk & Response, TaskUs
Alexandra Morehouse
Chief Marketing Officer, Banner Health
Mica Rees
Chief Officer of Brand and Growth, Ohio Living
Sannah Vinding
Digital Marketing Director, Micro Commercial Components
Sponsors & Partners
2023 Speakers
• Argyle Advisory