Leveraging AI Throughout the Customer Journey: Reimagine CX 2023 | Adweek | 7 September 2023 | Webinar
Venue
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| Event Date | Thu Sep 7 EDT (over 1 year ago) |
| Location | Webinar |
| Region | Americas |
Details
Today’s consumers expect personalization. They want brands to know who they are, what they need and why they need it — sometimes even before they do. To generate these highly nuanced, personalized experiences, brands across industries are leveraging AI to gather a more complete and detailed understanding of their customers and what motivates them to buy from or abandon a brand.
With AI-powered data to fill the gaps in consumer knowledge, brands can keep pace with — and anticipate — evolving customer preferences, habits and motivations, enabling them to personalize every consumer touchpoint across channels. Learn how to future-proof your customer experience by harnessing the power of AI-powered data. You'll find out:
• How consumer expectations of brands are changing
• What brands can do to personalize messaging on a large scale
• How AI is enabling brands to have a more complete understanding of their customers
Speakers
2023 Speaker
Ericka Podesta McCoy
CMO, Resonate
Sponsors & Partners
2023 Sponsor
• Resonate