Licensing for Retail Day 2024 | 6 February 2024 | Convene London, UK, Convene London, UK22 Bishopsgate, London EC2N 4BQ, UK

An event for retailers who want to maximise the power of fandom and create products that fans want. Increase foot traffic through instore activations that bring the brand alive, whilst fans shop the aisles, picking up products with their favourite band, film, character or sports team. Gain actionable advice on how to navigate the world of brand licensing, from engaging directly with major brands to identifying best in class suppliers.

The event will educate British retailers about brand licensing and the opportunities at retail to connect consumers with the favourite brands. There are many stages to a licensing deal, from understanding customer behaviour and what brands they want, to finding the licensor with the rights to that IP. We aim to make this creative and lucrative industry understandable and inspirational to the hundreds of retailers in attendance.

2024 Speakers

SPEAKERS:

Keith Pashley
Retail Programmes Manager, Brand Licensing Europe

Laura Freedman-Dagg
Head, Retail, Informa Markets' Global Licensing Group

Steve Manners
UK MD, Marketing Director, Licensing International

Ben Roberts
EMEA Content Director, License Global

Kay Ferneyhough
Senior Retail Development Manager, Sega

Catrina O’Brien
UK Licensing Director, Hasbro

Ian Downes
MD, Start Licensing

Jonathan Baker
Chief Commercial Officer, Fabacus

Steve Manners
UK MD & Marketing Director, Licensing International

2024 Sponsor

SPONSOR:
• Licensing International