Markenfestival 2024 | ESB Marketing Network | 28 August 2024 | Merkur Spiel-arena, Arena-Straße 1, 40474 Düsseldorf, Germany

With stages on tourism, brand management, AI, sustainability and Web3, the Brand Festival is aimed at CMOs, brand decision-makers as well as agencies and media in the brand environment. Everything according to the motto from brands for brands!

With a total of four stages, the brand festival is aimed at CMOs, brand decision-makers as well as agencies and media in the brand environment. Everything according to the motto of brands for brands! Be inspired by other brands, share your insights and work with us to redefine the limits of what is possible in brand management.

2024 Speakers

Heike Döll-Koenig
Geschaftsfuhrerin

Tobias Reiner
Co-Grunder & Strategische, Partnerschaften

Max Penk
Creative Innovation Director

Jannik Tointe
Teamlead Brand, Communication DACH, Tonies

Akim Sämmer
Senior Art Director, RCKT

Sandra Stichauner
CMO, Osterreich

Steve Manners
Managing Director Uk & Head of Global Marketing, Licensing International

Sabine Beer
Associate Director Marketing, DACH & Poland, Too Good to go

Falco Stienen
VP Brand & Communication, OBI

Christoph Nann
Chief Creative Officer/Owner, Carl Nann

Maik Eberweiser
Sales Manager, Active Ants

Katharina Moser
Products Growth Manager, RTL

Alexander Mühl
Direktor Marketing und Digitalisierung, BVB

Thanh Dao
Managing Director und, Partner, Jung v Matt

Matthias Zander
Head of Operations, Estudios

Sven Maurmann
Inhaber, Laveit

Rik Strubel
CMO, Westwing

Marco Demont
Head of Consulting & Board Member, Yoveo

Eleonora Zanoni
Social Media Content Creator, DB

Barbara Vitt
Head of Brand Management, DB

Thomas Kroupa
COO, DocLx Holding

Sophie Frères
Co-Founder and CEO, Lisa

Michael Janek
Geschaftsfuhrer, Sticker Stars

Markus Neckar
Executive Creative Director, Palmerhargreaves

Marius Happe
Head of Marketing. BVB

Carsten Puschmann
Grunder und CEO, Carsten Puschmann

Anna Graf
Innovation Lead Emerging Tech, Arvato Beertelsmann

Lukas Berger
Accountant Executive, Celum

Martin Groß-Albenhausen
stv. Hauptgeschafttsfuhrer, bevh

Gero Behrends
Geschaftsfuhrer, Behrends Marketing

Philipp Martin
CEO und Geschaftsfuhrer, Reachbird

Florian Short
Aufsichtsrat, ESB

Ralf Kerkeling
Geschaftsfuhrer, RK

Lukas Long
Sales, Konzeption & Projektleitung, Ipso

Petra Cosentino
Marketingleitung, Alp bach tal

Andreas Bottcher
Werbwirkungsforscher & Key Account Manager, MediaAnalyzer

Patrick Raab
Senior Brand Strategy Manager, Victorinox

Alexander Gerhard
Leiter Communications, Nurburging

Ivana Tadić
HR Influencerin

Claudia Lührs
Director Growth DACH, Tonies

Laura Vogelsang
CFO, Fashionette

Sandro Singer
Lead Sponsoring Women's Football, AXA

Alexander Schleiner
Founder & CEO, Fansea

Niklas Rohde
Accountant Manager, Reachbird

Christian Leetz
Geschaftsfuhrer, TN-Deutschland

Nina Pappert
Referentin Externe Kommunikation, Provinzial

Fabian Hintzler
Leiter Extreme Untemehmens-Kommunikation, Provinzial

Reto Aeschbacher
CMO, Scott

Tessa Ramezani
Senior Digital Content Manager, Victorinox

Kai Landwehr
Leiter Global Marketing, Myclimate

Victoria Robinson
CMO, Milano Vice

Richard Röhrhoff
Geschaftsfuhrer EMG, Visit Essen

Marion Schmitz
Leitung Marketing & Kommunikation, Arosa

Steffen Zeller
CMO, Rugenwalder

Tobbias Kruse
Digital Lead EU Markt, Lush

Jan Knee Strap
Geschaftsfuhrer & COO, Reality

Tina Kempf
Head of Sustainability Management, Lyreco

Hannah Leimert
Managing Director Center for Innovation

Boris Bongartz
Commercial Director, Unzer

Marcus Meyer
Managing Director, FD

Christiane von Breitenbuch
Director, IAA Mobility

Joachim Netz
Director Research & Key Account Management, MediaAnalyzer

Maren Courage
Geschaftsfuhrer, VR Business Club

Hans-Willy Brockes
Geschaftsfuhrer, ESB

Jan Erik Kruse
Business Unit Director Sport, Fashion and Dailyu Underwear, Falke

Denis Dahlheimer
Senior Sales and Partnership Manager, Komoot

Lukas Rößler
Inhaber & CEO, Fosbury

Yvette Maessen
Redakteurin Marketing & Vertrieb, Brandora

Thomas Neuhäuser
Projektleitung UEFA EURO 2024 Dusseldorf

Vivienne Hosennen
Leiterin Suddeutschland & Trade Deutschland

Petra Hedorfer
CEO, Deutschland

Mario Retzerau
Senior Business Development Manager-DACH, Expedia Group

Celina Sašic
Ehem. deutsche UEFA EURO2024

Stefan Pagenkemper
Geschaftsfuhrer, PMS

Michael J. Kräftner
Grunder und Geschaftsfuhrer, Celum

Guido Marsch
Leiter IT-Security, Netsafe

Quirin Hasler
Co-Founder & CEO, Refluenced

Felix Harms
Co-Founder und Managing Director, Tabbler

Susanne Weimann
Vorstandsvorsitzende

Philipp Schneider
Head of Marketing DACH, YouGov

Phillip Böndel
Co-Founder & CEO, Thea

Veli Yildirim
Director Operations

Simon Horn
Manager, Marketingkommunikation, Sporthlife

Mario Janzen
Founder CEO, Menter

Juliane Weigel
Senior Concept Developer, Standing Ovation

Sebastian Schächtern
Geschaftsfuhrer & Grunder

Dominik Kupilas
Leiter Business Development

Christoph Wortmann
Geschaftsfuhrer

Robert Alexander Heinrich
Product Manager Metaverse, Spatial Computing, Ergo

Matthias Kräling
Teamlead Social Media, ALdi

Matthias Hickl
Director Business Intelligence, Deutschland

Margreet Knitter
Fachanwaltin fur Gewerblichen Rechtsschutz, SKW

Johannes Schaufele
Anwalt fur IT-Digitalgeschafts-und Urheberrecht, SKW

Steffen Methner
Team LEad Account Marketing, Snipes

Simon Falke
Head of Key Account, Falke

Ute Stauss
Managing Director Germany, Licensing International

Joerg Jakobs
Grunder & Campaign Manager

Wolfgang Berchtold
Geschaftsfuhrer, Game Changer

Julia Nickerl
Events & Stiftungen, Sparda-Bank

Jonas Völmicke
Category Manager ESS Ski/Bike, Falke

Miriam Fonfe
Head of Marketing

Nina Mack
Head of B2C Brand Communications, T-Magenta

2024 Partner

PREMIUM PARTNER:
• Eo ipso
• Sportvision

TECHNOLOGY PARTNER:
• Btl Next

FORUM PARTNERS:
• Brandora
• Celum
• Licensing International
• Placeit
• PMS
• VR Business Club
• Younited Center