Marketing & Advertising Compliance 2023 | Indiana Bankers Association (IBA) | 31 October 2023 | Indiana Bankers Association, 8425 Woodfield Crossing Blvd., Suite 155E Indianapolis, IN 46240, USA
Venue
Indiana Bankers Association
Indiana Bankers Association, 8425 Woodfield Crossing Blvd., Suite 155E Indianapolis, IN 46240, USA
What is Qwoted?
Qwoted is a free expert network: we help reporters connect with experts & we help those same experts build relationships with top reporters.
| Event Date | Tue Oct 31 EDT (about 1 year ago) |
| Location |
Indiana Bankers Association
8425 Woodfield Crossing Blvd., Suite 155E Indianapolis, IN 46240, USA |
| Region | Americas |
Details
In this day and age of UDAP/UDAAP, it’s clear that how you say what you say in your advertisements is just as important as what you say. Style matters – you must be clear and conspicuous in your wording so as not to confuse and deceive. If you read enforcement actions related to marketing and advertising carefully, it's clear what else is being targeted: sales and marketing practices. It’s always useful to learn from others' mistakes, regardless of your bank’s size or regulator.
Who should attend?
Anyone involved in developing and marketing your institution's products and services, including the marketing department, compliance officers, auditors, business managers, sales and service staff, and anyone else whose duties involve promotion.
Speakers
2023 Speaker
Kathy Enbom
Leader, the Firm’s Regulatory Compliance and Bank Secrecy Act (Bsa)