Pension Providers – How Can you Engage your Audience? 2022 | The Financial Service Forum | 11 May 2022 | Fidelity International, 4 Cannon Street, London, EC4M 5AB
Venue
Fidelity International
Fidelity International, 4 Cannon Street, London, EC4M 5AB
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| Event Date |
Thu May 12 BST (over 2 years ago)
In your timezone (EST): Wed May 11 7:00pm - Wed May 11 7:00pm |
| Location |
Fidelity International
4 Cannon Street, London, EC4M 5AB |
| Region | EMEA |
Details
Sustainability influences the financial decisions made by Gen Z – yet is it as important when it comes to financial planning? Can the interest created around sustainability issues encourage pension savers to invest more than their default contribution?
Join our panel of marketing and sustainability experts as we discuss:
• Communication strategists, are you appealing to your target audience too late, how can you engage the audience at the right stage?
• Engaging the different demographics into saving more than their automatic pension, can sustainability be the missing link?
• Aligning your strategy to your audience is this the key to engaging subscribers with their pensions?
Speakers
2022 Speaker
Will Martindale
Group Head of Sustainability, NOW: Pensions
Jasper Martens,
Chief Marketing Officer, PensionBee
Chris Eastwood
Co-Founder, Penfold
Peter Lunt
Head of Sustainability, B&CE