Venue
The Fabrique
The Fabrique, Westkanaaldijk 7, 3542 DA Utrecht, Netherlands

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Event Date Wed Mar 19 CET (2 months ago)
In your timezone (EDT): Tue Mar 18 7:00pm - Tue Mar 18 7:00pm
Location The Fabrique
Westkanaaldijk 7, 3542 DA Utrecht, Netherlands
Region EMEA
Details

As we enter 2025, AI in the enterprise sector is poised for significant growth and transformation.

The Put AI to work event unites visionary leaders, technology innovators, and influencers to accelerate productivity and innovation with (generative) AI.

In this new era, organizations must trust AI to drive transformation, focusing on four key areas:
• Enterprise Productivity: Utilize agentic AI to streamline tasks, enhance productivity, and integrate generative AI into core workflows for scalability and business value creation.
• Data Fabric: Leverage generative AI data to accelerate AI implementation, unifying structured and unstructured data for data driven decision with confidence and governance.
• Technology Optimization: Master complex digital environments with AI optimizing resource, asset and spend management across multi-cloud and on-premises set-ups.
• AI-driven Process Transformation: revolutionize business processes across various functions such as: finance, operations, HR and customer service and more to enhance operational efficiency, improve customer experiences, and drive business growth.

Executive leaders can register for a tailored executive program to Unleash their organisation potential with AI - indicate your interest at registration.

Speakers

2025 Speakers

Pep Rosenfeld
Moderator

Lauren Martin Pedersen
CEO and Co-Founder, SportAI

Ana Paula Assis
SVP and Chair, IBM EMEA and Growth Markets

Alexandre Abi Khaled, MSc
CTO, IBM Technology Netherlands

Aldo de Rubertis
Executive Partner and Leader for AI, Analytics and Automation, IBM Consulting - Northern, Central and Eastern Europe

Mishra Hair
WW Sales, AI Assistants and AI Productivity, IBM

Frank Ketelaars
Data & AI Technical Lead – Europe, Middle East & Africa, IBM Technology

Cristina Meniuc
Design & Strategy Director Generative AI, IBM Consulting - Northern, Central and Eastern Europe

Dasha Simons
Trustworthy AI SME, IBM - North, Central and Eastern Europe

Dennis Lauwers
IBM Distinguished Engineer and CTO for Hybrid Cloud in EMEA

Marcel Berkhout
Technical Sales Specialist, IBM Data & AI