SHSMD Connections Conference 2022 | Society for Health Care Strategy & Market Development | 11 September 2022 | National Harbor, MD, Washington, D.C., USA

So much has changed and our future continues to transform. As strategists, you foresee opportunities even in adversity and nimbly execute new approaches. It’s time to energize around a new future together with your SHSMD colleagues. SHSMD Connections 2022 will take place near Washington, D.C. The virtual component will be one day of learning, networking and more. It will offer the greatest SHSMD Connections online workshops, breakouts and social networking opportunities to marketers, planners, communicators, business developers and other health care strategists.

Health care leaders work every day to ensure the safety of their patients and teams, and AHA prioritizes the same goal—your health and safety. The AHA continuously monitors local, state, and federal guidelines and determines safety protocols and requirements for all face-to-face events. Additional details on safety protocols will be provided closer to the start date of the 2022 SHSMD Connections Annual Conference.

By registering, you acknowledge that you will follow the current health and safety protocols established by the AHA for the 2022 SHSMD Connections Annual Conference and abide by the applicable CDC and local guidelines. Should you fail to observe any of our protocols, SHSMD may remove you from the Event without a refund.

2022 Speakers

M.J. Clark
Vice President, Integrated Leadership Systems

Terri Flood, MHA
Vice President of Business Development, Wayne HealthCare

Sharon Line Clary
VP Strategic Marketing & Communications, AdventHealth

Julie Bricker
AVP, Tradigital Media, BPD Advertising

Josh Donaghue
VP, Tradigital Media, Brown Parker & DeMarinis Advertising

Joanne Kuttothara
Senior Manager Health Communications, Unidos US

Sharon Carothers
Managing Director, SensisDC, SensisHealth

Daniela Lopez
Account Supervisor, Sensis

John McKeever
Chief Growth Officer, Endeavor Management

Jeff Speer
EVP, Strategy, Revive

Beth Toner
Senior Communications Officer, Robert Wood Johnson Foundaiton

Amy Stevens
Chief Marketing Officer, Tidelands Health

Melanie Landrum
Vice President, Data and Health Information Services, Kentucky Hospital Association

DJ Sullivan
Director, HSG

Katie Arnett
Vice President, Chief Patient Experience Officer, King's Daughters Health

Lucy Bethune
Senior Planning Associate, Emory Healthcare

Daniel Sokol
Executive Vice President and Head of Digital, eContent Digital

Loreen Babcock
VP Chief Marketing Officer, Montefiore-Einstein Hospital System

Jennifer Bollinger
Senior Vice President, Chief Consumer Officer, Ochsner Health System

Sondra Brown
President, Market Dynamics Research Group, Inc. (MDRG)

Michael McCauley
Vice President, Marketing & Communications, Hackensack Meridian Health

Emily Gruening
Director of Leadership & Training, Ryman Hospitality Properties

Rebecca Warren
Partner, Southeast Health Practice Leader, FINN Partners

Deana Ivey
President, Nashville Convention & Visitors Center

Megan Pruce
Vice President, Marketing & Engagement, Vanderbilt Health

Sam Underwood
Vice President of Business Strategy, Futurety, LLC

Lina Soliman
Omni Channel Strategy Associate Director, The Ohio State Wexner Medical Center

Amit Phull
Senior Vice President and Medical Director, Doximity

Sarah Toomey
Director, Physician Reputation Marketing, Rush University Medical Center

Michael Eaton
Strategic Advisor for Network Innovation, Wellforce Clinically Integrated Network

Camille Strickland
Senior Vice President, BVK

Kathryn Matte
Program Director, Population Health, Lowell General Physician Hospital Organization

Melissa Fors Shackelford
Vice President, Marketing Strategy, Hazelden Betty Ford Foundation

Scott Bacon
VP of Business Development, Compass Surgical Partners

Bill Kern
Sr. Director, Finance Business Development, Baystate Health

Andy Lyons
Director of Corporate Communications and Content Strategy, Roper St. Francis Healthcare

Mrs. Diette Casey
Communications Strategy Director, Roper St. Francis Healthcare

Dr. Edward Rafalski
Chief Strategy and Marketing Officer, BayCare Health System

Ashley Johnson
Communication Strategist, Ten Adams

Catherine Morris
Manager, Communications and PR, Kettering Health (Ohio)

Gaye Woods
System Vice President Equity & Inclusion, CommonSpirit Health

Lindsley Withey
Director, Guidehouse

Tanveer Gaibi, MD, MBA
Division Chief of Emergency Medicine, Medicine Service Line, Inova Health System

Michael Barkema, MHA
Director, Medicine Service Line, INOVA

Dr. Patrick Kneeland
Vice President of Medical Affairs, DispatchHealth

Suzanne Borgos
Chief Strategy Officer, Capital Health

Dan Clarin
Managing Director, Kaufman Hall

Sue Spaight
Director, Insights & Strategy, Core Creative

Stephanie Pierce
Vice President of Strategic Marketing, Arkansas Children's

Jamey Shiels
System VP Consumer Experience, Advocate Aurora Health

Denise Beaudoin
Director, Digital Strategy & Engagement, Michigan Medicine

Kelly Malcom
Lead Research Communicator, Michigan Medicine

Rose Glenn
Chief Communications & Marketing Officer, Michigan Medicine

Paul Sturgis
Sr. Director of HR Strategy and Organizational Effectiveness, Michigan Medicine

Katrice Sisson
Manager of Community and Donor Relations, Winona Health

Ty Allen
President and CEO, SocialClimb

Kerrie Bartels-Christiansen
System Vice President, Real Estate Strategy & Development, CommonSpirit Health

Chantily Malibago
Director of Real Estate Development, Healthcare, Mortenson

Linda MacCracken
Associate Director, Accenture

Kelly Faley
VP Digital Experience, Sharp Health

Chris Boyer
VP of Digital Strategy & Marketing Intelligence, Beth Israel Lahey Health

Sarah Gebhart
Director - Strategy Management, WellSpan Health

Kelly Dearman
VP-Strategy Management, WellSpan Health

FAIA Tom Trenolone
Vice President/Design Director, HDR

Sarah Brownell
Director, Strategic Development, HDR

Kristy Hubard
Chief Strategy Officer, Novant Health New Hanover Regional Medical Center

Lee Ann Lambdin
Senior Vice President Healthcare Strategy, Stratasan

Matt Sainsbury
Network Director of Strategic Planning, HonorHealth

Lynn Purdy
Director, Marketing Development, Vanderbilt University Medical Center

Ashleigh Killian
VP, Marketing Operations, Baylor Scott & White Health

Tom Hileman
CEO, Hileman Group

Dara Krueger
Executive Director, International Marketing & Marketing Account Services, Cleveland Clinic

Tami Weigold
Director of Client Success, Medicom Health

Christine Albert
Senior Vice President of Marketing and Communications, LCMC Health

Lisa Schiller
Chief Communication and Marketing Officer, UNC Health Care & UNC School of Medicine

Alan Shoebridge
Chief Communications Officer, Providence

David Grandy
National VP, Delivery System Strategy & Innovation, Kaiser Permanente

Lisa Brady
Senior Vice President, Chief Strategy Officer, St. Joseph's Health

Lindsey Duffy
Executive Director of Strategic Planning, St. Joseph's University Medical Center

Burl Stamp
President | Founder, Stamp & Chase

Megan Finkelman
SVP Client Service Leader, MERGE

Shannon Wilson
Executive Director, System Marketing – Specialty Care, Indiana University Health

Ben Waxman
President, Tessellati, LLC

Karen Alcorn
Vice President, Public Affairs & Marketing, MedStar Health

Debbie Laughery
Vice President of Marketing and Communications, WakeMed Health & Hospitals

Brigid Schulte
Director, Better Life Lab at New America

Suneel Gupta
Best-Selling Author & Entrepreneur

Shola Richards
Founder & CEO and Best-Selling Author, Go Together Global™

Sarah Boggan
Director, Marketing, Acute Services, Banner Health

Scott Willenbrock
CEO, Real Estate Strategies

Alexander Green
Vice President of Strategy and Business Development, MaineHealth

Angelique Kennison
Director, Regional Clinical Planning, MaineHealth

Lisa Williams
Senior Director, Growth and Loyalty, PeaceHealth

Joel Marshall
President/Chief Brand Planner, Marshall + More Good

Roberta Rogers
Marketing Manager, San Juan Regional Medical Center and San Juan Health Partners

Suzanne Hendery
Chief Marketing and Customer Officer, Renown Health

Cristal Herrera-Woodley
Director, Marketing, Communications & Customer Engagement, Renown Health

Tari Hanneman
Director, Health & Aging Program, Human Rights Campaign

Michelle O’Keefe
Chief Communications Officer, Eskenazi Health

Jared Shoultz
Health and Human Services Technical Lead and Solution Engineer, Esri

Jhonatan Garrido Lecca
Senior Solutions Engineer, Esri

Timothy Duer
Director of Healthcare Insights, Causeway Solutions

Thomas Kirby
Director, Strategic Marketing and Intelligence, UPMC

Bridget Reuter
Marketing Manager, Service Lines, Virtua Health

Chris Hemphill
Vice President, Applied AI & Growth, Actium Health

John Parran
Chief Operating Officer, NewPath Child & Family Solutions

Jackie Roberto
Co-Founder, Tandem & Madison Design

Javiera Arenas
Design Strategist, Memorial Sloan Kettering Cancer Center

Melissa Zablocki
Sr. Strategic Initiatives Manager, Memorial Sloan Kettering Cancer Center

Ms. Jann Holland
VP Marketing & Corporate Communications, CoxHealth

Megan Stinchcomb
Senior Marketing Manager, Mayo Clinic

Jessica Walker
Founder & CEO, Care Sherpa

Caroline Foster
Data Analyst, Emory Healthcare

Jim Griffith
Executive Vice President & Chief Administrative Officer, Tanner Health System

William "Skip" Hidlay
Chief Communications and Marketing Officer, The Ohio State University Wexner Medical Center

Justin Wartell
Managing Principal, Monigle

Ryan Gish
Managing Director, Kaufman Hall

Wendy Weitzner
Partner, The Innova Group

Stephen J. Carbery
Vice President Facilities Design, Construction & Real Estate, Yale New Haven Health

Ben Roberts
Director, PR & Communication, Marketing & Communications, Phoebe Health

Jennifer Williams
Corporate Director Diversity, Inclusion and Employee Engagement, Phoebe Health

Daniel Jason
National Director, Marketing & Communications, American Lung Association

Jay Mittal
Vice President, Service Line Integration, Business Strategy/Development, University of Maryland Capital Region Health

Nicole Harris-Hollingsworth
Vice President, Social Determinants of Health Population Health Administration, Hackensack Meridian Health

Gregory M. Wesley
Senior Vice President, Strategic Alliances And Business Development, Medical College Of Wisconsin (MCW)

Kelsey Gould
Executive Director of Strategic Planning, MUSC Health

Dr. Mary "Toni" Flowers
Chief Diversity & Social Responsibility Officer, LCMC Health

Alan K. Nevel
Senior Vice President & Chief Equity Officer, The MetroHealth System

Kate Burkhardt, BA, MPM
Marketing Manager, NewPath Child & Family Solutions

Melissa Richter Bartolini
Marketing Transformation, Principal Director, Accenture

David Kertesz
Director, Healthcare Strategy and Business Development, Goodway Group

Andrew Quinn
Director, Interactive Marketing, RWJ Barnabas Health

Sameer Raibagi
Asst. Vice President, Providers and Healthcare Services, CitiusTech

Michelle Jackson
Vice President, Content Strategy, GLC

Toya Gorley
Improvement Officer, NRC Health

Bill Moschella
CEO, Populi

Milissa Holland
Director, Healthcare, Coastal Cloud

Gloria Romeo
Senior Vice President, Product and Development, enGen

2022 Sponsors

DIAMOND LEVEL:
• Accenture
• Coastal Cloud
• Goodway Group
• GOZIO HEALTH
• KaufmanHall
• MERCURY HEALTHCARE
• Populi
• Citius Tech

GOLD LEVEL:
• BrandActive
• Coffey Communications
• Esri
• LIONSHARE
• NRC Health
• Revive
• spm group

SILVER LEVEL:
• prairie dog
• Stericycle

BRONZE LEVEL:
• Actium
• Core Health
• doximity
• League Side
• Reason One

CONTRIBUTING SPONSORS:
• Amsive
• Blueprint Networx
• Care Sherpa
• Car Vertise
• Clarity PX
• Decode
• Geonetric
• HSG Advisors
• Intellimed
• K2MD
• LexisNexis Risk Solutions Healthcare
• Loyal
• Martech Health Directory
• MDRG
• Orbita
• PatientPoint
• Propio
• Sg2
• SocialClimb
• SullivanCotter
• MARTECH HEALTH DIRECTORY
• pharma marketing NETWORK