Strategic Planning for Community Banks 2023 | Community Bankers Webinar Network | 11 July 2023 | Online

Your institution is unique so your strategic plan should be unique as well. The environment for community banks has changed drastically in the past five years – especially in the aftermath of the pandemic, new and emerging technologies, evolving consumer preferences, market shifts, and recent bank failures. Therefore, your strategic plan must be a fluid document. In addition, the industry is impacted by many more forces, challenges, and new competitors, with uncertainty leading the way. At the same time, these challenges may also present more opportunities than ever before. These drivers highlight the need for every community bank to design a living, breathing strategic plan to thrive and grow.

Whether your institution lacks a cohesive strategy or just wants to review existing plan(s), this webinar will address questions including:
• What is your vision for the future of your institution?
• Do your employees know your vision, and can they articulate it?
• Does your culture and brand (everything from the electronic signature on your emails to the look of your lobby) reflect the vision of where you want to take your institution?
• Do you know your risks — the risks that are unique to your institution?
• Do you have the right people, and are they in the right places to fulfill your institution’s vision?

You will walk away with tools and ideas to:
• Integrate your enterprise risk management program into your strategic plan
• Integrate your talent management program into your strategic plan
• Ensure your strategic plan gets implemented and doesn’t just sit on the shelf
• Identify and implement four key growth strategies

2023 Speaker

PRESENTOR:

Marcia Malzahn
President and Founder of Malzahn Strategic