The Experience Gap 2019 | Financial Services Forum | 30 January 2019 | CLEAR M&C Saatchi, 36 Golden Square, London, W1F 9EE
Venue
CLEAR M&C Saatchi
CLEAR M&C Saatchi, 36 Golden Square, London, W1F 9EE
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| Event Date |
Wed Jan 30 GMT (almost 6 years ago)
In your timezone (EST): Wed Jan 30 12:00am - Wed Jan 30 12:00am |
| Location |
CLEAR M&C Saatchi
36 Golden Square, London, W1F 9EE |
| Region | EMEA |
Details
The promises brands make and the experiences they deliver has never been more important to customers in an age characterised by ease of access, choice, speed and convenience.
However, Financial Services brands are often accused of delivering poor customer experiences. How much is that gap costing your brand? The latest data proves that there are some FS brands doing a great job of keeping their marketing promises.
Our expert panel of senior marketers from a selection of brands discuss the importance of closing the Experience Gap, the key things brands need to focus on to do so and their plans to continue improving the alignment between their marketing promises and brand experiences in 2019.
Speakers
2019 Speakers:
Damian Symons
CEO of CLEAR M&C Saatchi
Michael Sherwood
Head of Customer Experience, Atom Bank
James Daley
Managing Director, Fairer Finance