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Event Date |
Tue May 23 BST (over 1 year ago)
In your timezone (EST): Mon May 22 7:00pm - Mon May 22 7:00pm |
Location |
Instinctif Partners
65 Gresham St, London EC2V 7NQ, UK |
Region | EMEA |
Currently, women are not as engaged with wealth management services as men. Why is that? What does the industry need to do to change its male-dominated image? Historically, the wealth management sector has struggled to find the right messaging and tone of voice but the old order is being challenged by arrivistes and the changing needs of the customer.
In this session we will explore how the sector can adapt and evolve to successfully connect with this increasingly wealthy demographic. We will be joined by a panel of industry leaders, marketing experts and women-led market research advisors who will share their best practice for communicating and marketing to women.
2023 Speakers
CHAIRED BY:
Claire Mason
CEO & Founder, Man Bites Dog
SPEAKERS:
Claire Barker
Group Head of Corporate Communications, Brooks Macdonald
Kirsten Burt
Founder & Director, KBurt Consulting
Anna Lane
CEO, The Wisdom Council
Kathryn Pinner
Head of Global Investments Marketing, abrdn