The Tech-Driven Customer Journey 2021 | Financial Services Forum | 30 November 2021 | Publicis Sapient, 63 Turnmill Street, London, EC1M 5RR

Venue
Publicis Sapient
Publicis Sapient, 63 Turnmill Street, London, EC1M 5RR

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Event Date Tue Nov 30 GMT (about 3 years ago)
In your timezone (EST): Tue Nov 30 4:00am - Tue Nov 30 7:00am
Location Publicis Sapient
63 Turnmill Street, London, EC1M 5RR
Region EMEA
Details

Financial services marketeers face an industry increasingly focused on customer experience. Martech and focusing on CX helps marketeers to serve their customers in an increasingly responsive and efficient manner.

This hybrid half-day conference will cover martech, CX and the ways marketeers can harness tech to tackle challenges in an increasingly digital market. Sessions will cover hyperpersonalisation, AI, trust and data optimisation, and more. Our expert speakers will challenge your thinking around the customer journey, and bring you up to date on Martech developments and how should transform your approach.

Join us to find out how to:
• Use social data to understand the needs, values and motivation of customers
• Discover what truly drives a great client experience
• Navigate the 'marketer journey' vs the customer journey - how improving internal culture and engagement impacts the customer

Speakers

2021 Speakers

Grant Warnock
Brand & Customer Marketing Director at Nutmeg

Adam Fulford
Chief Customer Officer, ENGINE Group

Mike Plimsoll
Senior Director Industry Strategy and Marketing, Sitecore

Paul Vallois
Managing Director, Nimbletank

Joey Moore
Senior Product Director, Optimizely

Dom Graveson
Strategy Director, Netcel

Sam Landsberg
Account Executive, Meltwater

Michelle Robinson
Account Executive, Meltwater

Jonathan Drechsler
Industry Director, Financial Services, Introhive

Nick Factor
Commercial Sales Lead, Financial Services, Introhive

Sponsors & Partners

2021 Sponsors

• Meltwater
• Optimizely
• Site Core
• Introhive
• Netcel
• Codehouse